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Now, this is for discussing the idea, not the article (I'm including it because I just copied and pasted the headline).
So, I thought about it, and I think that the answer is yes. Trick is you have to figure out a way to be a bit objective on deciding whats addictive and whats not. Just how habit forming is too much.
I think policy like this would have some very interesting side effects. Namely, to be fair about applying the scale, existing technology should be rated as well. Seeing some sort of habit forming rank on your TV, your coffee maker, your cheeseburger, your car. What to exclude? Should your bed be rated, for how much you need to use it? Your door, the air you breathe? Obviously the last two dont count, but the line must be drawn somewhere.
But anyway, I think that a rating on certain things would be quite informative. People become addicted to things, some things are more addictive than others (gambling is more addictive than doing chores), and so I see no underlying reason not to think of it as a health issue. It would just be inconvenient, the ratings would become quite controversial, and if anything just overly informative. People might not want to know just how dependent they are on things in general.
If a decent system could be devised then I'd be all for it, I think consumer information on products is key.