Location: Elbow-deep in code.
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 06-15-2009, 08:49 PM
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Neli wrote:

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(WoW) was the most successful MMO even before it was available on the market
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This is really the key issue. Nobody's saying WoW didn't hit the "fun" nail on the head (or at least I'm not about to say that), but I AM going to say that WoW isn't as popular as it is because it's more fun than other MMO's. It's as popular as it is because Blizzard opened and understood intimately a brand-new consumer base that the other companies just didn't have access to.
Now, unless you know those customers better than Blizzard (unlikely), or can make them as rabidly fanatic about your stuff as Blizzard can (again unlikely, unless MAYBE you're Bioware working on SW:TOR), OR you can identify a brand-new, huge market that only YOU can tap into, you're not likely to replicate WoW's success and shouldn't try to. At best, all you'll get is WoW-ish gameplay, and your product will then be compared to WoW. And likely poorly, I should add.
The more reliable way to strike it rich* these days with an MMO is to target a pretty specific niche with a laser focus, and ensure that both your business model and server setup can handle any number of players.
(*Rich being a word with wide and varied definitions. For the sake of the average MMO though, I'll call it "anywhere above profitable, given the abysmal results of many MMOs out there.") |
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