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Nintendo post first net loss since 2003

AtomikaAtomika Live fast and get fucked or whateverRegistered User regular
edited October 2010 in Games and Technology
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In the six months leading up to September 30, 2009, Nintendo sold 11.7 million DS units worldwide. In the six months leading up to September 30, 2010, that figure has dropped by nearly half, to 6.69 million.

It's to be expected, of course. Not only is the DS getting a little long in the tooth as it approaches its sixth birthday, but with the 3DS now at the forefront of people's attention, interest in a soon-to-be-outdated handheld was always going to wane.

Wii sales were also down, from 5.75 million at the same time last year to to 4.97 million over the past six months.

These declines, coupled with a big slip in the value of the Yen, means Nintendo's net income was down 33.7% over the same time last year, while its operating income was down 48%.


So, not too good for the House of N. My take? Nintendo, despite being an industry leader for 25 years, has really struggled at figuring out how to take the experience of their platforms further than just their flagship 1st-party titles, while also continuing to adhere to an extremely limited business model.

Nintendo's business model since the N64 came out has been to develop low-cost consoles and flood the market with 1st-party titles, and while their margins may be smaller than their competitors, the additional sales will close (and usually far exceed) the gap.

However, with both the N64 and the GameCube, Nintendo was also offering cutting-edge gameplay and graphics, and the opportunity cost vs. at-the-time competition of Playstations 1 & 2, Xbox, and Dreamcast skewed sharply in favor of Nintendo, as not only where the graphical capabilities and processing speeds of the Nintendo products as good (if not better), you had a range of popular franchises to choose from, and you got all of this actually cheaper than you would the other systems.

However, in the age of the Wii and DS, these facts are no longer true. While you still pay less for your console over the competition, the gameplay specifications and utility of these newer consoles has been relatively stagnant, while the competition has grown both qualities in leaps and bounds.


It will be interesting to see what direction the next few years takes Nintendo. Will they continue their current path, relying on franchise recognition and low cost to overcome the utility gap? Or will they finally try to compete with the other brands?

Atomika on
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Posts

  • Fatty McBeardoFatty McBeardo Registered User regular
    edited October 2010
    They have been raking in godloads of cash for the past few years, saturation was inevitable. The 3DS will stir things up as will the inevitable Wii HD.

    Fatty McBeardo on
  • JarsJars Registered User regular
    edited October 2010
    haven't they sold 700 million DSes? that's enough for everyone in japan and the US to own one.

    eventually people are gonna say do I really need a 4th ds

    no I was reading the chart wrong they have 'only' sold 135 million of them.

    Jars on
  • ChenChen Registered User regular
    edited October 2010
    It might have something to do with the ridiculously high Yen?

    Chen on
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  • DarlanDarlan Registered User regular
    edited October 2010
    I'm sure they'll sell as many 3DSs as they can make next year, but I do wonder if HDTV penetration isn't hurting the Wii now. Component cable or no, a system where every game looks blurry is a bit of a problem. Not to mention the average consumer doesn't have any idea what a component cable is.

    Edit: Maybe it's just my local best buys and such, but every time I go into a store with a Wii on display I swear they've tweaked the tv settings to be a blurry as possible too. Just horrible looking.

    Darlan on
  • SpoitSpoit *twitch twitch* Registered User regular
    edited October 2010
    Chen wrote: »
    It might have something to do with the ridiculously high Yen?

    That's what the VG sales thread concluded. At least a quarter ago.

    Spoit on
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  • TaramoorTaramoor Storyteller Registered User regular
    edited October 2010
    Also, a company with ZERO debt and a warchest of reserve cash in the TENS OF BILLIONS is not going to lose a lot of sleep over their second negative quarter in 130 years.

    Seriously... their second net loss for every quarter since they started writing down their income.

    Taramoor on
  • ChenChen Registered User regular
    edited October 2010
    Also, where does it say in the quote that it's a net loss?

    Chen on
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  • AumniAumni Registered User regular
    edited October 2010
    Chen wrote: »
    Also, where does it say in the quote that it's a net loss?
    Yeah it's just saying its earnings are down. It could be negative but this report doesn't say it.

    Aumni on
    http://steamcommunity.com/id/aumni/ Battlenet: Aumni#1978 GW2: Aumni.1425 PSN: Aumnius
  • TaramoorTaramoor Storyteller Registered User regular
    edited October 2010
    Aumni wrote: »
    Chen wrote: »
    Also, where does it say in the quote that it's a net loss?
    Yeah it's just saying its earnings are down. It could be negative but this report doesn't say it.

    Here, I found article that actually spells it out.

    http://www.redorbit.com/news/technology/1939755/nintendo_posts_first_loss_in_seven_years/
    Nintendo Posts First Loss In Seven Years

    Posted on: Thursday, 28 October 2010, 09:10 CDT

    Nintendo Co., the makers of the popular Nintendo Wii and DS video game systems, posted a $24.7 million (2.01 billion yen) first-half loss, marking the first time since 2003 that the gaming giant failed to turn a profit.

    According to AP Business Writer Yuri Kageyama, Nintendo saw sales drop by more than one-third during the period. The company, which produces such popular video game titles as Super Mario Galaxy and Pokemon Diamond and Pearl, did not post second quarter profit figures, but after reporting fiscal results for the six month period ending on September 30.

    BBC News is reporting that Nintendo "is forecasting that its annual profit will drop to the lowest level in six years, as sales of the Wii console decline for the second year in succession." The delay of their new 3DS handheld system until February in Japan and March in Europe and the United States is also likely a contributing factor, as the new 3D-capable hardware will miss the 2010 holiday shopping season.

    "It reaffirms for us the deteriorating profit trend," Jay Defibaugh, an industry analyst with MF Global in Tokyo, told Nathan Layne of Reuters on Thursday. "Half of that is forex, but the other half is the fact that they are on a slippery slope for both of their key product lines, DS and Wii."

    Nintendo spokesman Yasuhiro Minagawa also blamed the losses in part on the strength of the yen, telling Kageyama that it hurt earnings from international markets and helped drive down first-half sales by $345 million, or 28.1 billion yen.

    In late September, shortly after announcing the scheduled release dates for the 3DS unit, Nintendo lowered their sales and profit expectations. In revised figures, they reported that they anticipated $1 billion in profit through March 2011 (down from previous projections of $2.4 billion) and dropped sales estimates for the Wii and DS from a combined 48 million units to 41 million units.

    Taramoor on
  • Big ClassyBig Classy Registered User regular
    edited October 2010
    helenlovejoy_t6301.jpg

    But seriously, it was inevitable. If anything, kudos' to Ninty for timing the 3DS just right. I mean as soon as they start dropping their figures, they have a new machine everybody wants right there.

    Big Classy on
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  • UncleSporkyUncleSporky Registered User regular
    edited October 2010
    I'm also not surprised, since they're probably producing 3DSs right now by the truckload, gearing up to have even more sales than the whole DS line.

    Overall I would call this thread a net loss.

    UncleSporky on
    Switch Friend Code: SW - 5443 - 2358 - 9118 || 3DS Friend Code: 0989 - 1731 - 9504 || NNID: unclesporky
  • Big ClassyBig Classy Registered User regular
    edited October 2010
    Shit, I bought two DS! And I was dead against the fucking things.

    Wait a second, I still am! MotherF- Got me again.

    Big Classy on
  • CouscousCouscous Registered User regular
    edited October 2010
    The delay of their new 3DS handheld system until February in Japan and March in Europe and the United States
    Goddamn stupid press.

    Turns out Nintendo continues to suck at the monetary market just like in 2003.

    Couscous on
  • PataPata Registered User regular
    edited October 2010
    Doooooooooooooooommmmmmmmeeeed.

    Pata on
    SRWWSig.pngEpisode 5: Mecha-World, Mecha-nisim, Mecha-beasts
  • UncleSporkyUncleSporky Registered User regular
    edited October 2010
    Remind me, how many losses have we seen in the Sony and Microsoft game divisions over the last 10 years?

    UncleSporky on
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  • CouscousCouscous Registered User regular
    edited October 2010
    So is there any actual chance of them posting a loss for the year?

    Couscous on
  • Warlock82Warlock82 Never pet a burning dog Registered User regular
    edited October 2010
    I'm also not surprised, since they're probably producing 3DSs right now by the truckload, gearing up to have even more sales than the whole DS line.

    Overall I would call this thread a net loss.

    Actually that's a good point. They are likely spending a significant chunk of cash on producing 3DSs (and everything that entails, like starting up new factories, hiring workers, etc etc) without the product being available yet to make that money back.

    Really all this will turn into is next year they'll probably be reporting their highest profit in years instead.

    Warlock82 on
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  • LeitnerLeitner Registered User regular
    edited October 2010
    Remind me, how many losses have we seen in the Sony and Microsoft game divisions over the last 10 years?

    They (especially Microsoft) can easily afford to take the hits.

    This is Nintendos sole market.

    Leitner on
  • CouscousCouscous Registered User regular
    edited October 2010
    Leitner wrote: »
    Remind me, how many losses have we seen in the Sony and Microsoft game divisions over the last 10 years?

    They (especially Microsoft) can easily afford to take the hits.

    This is Nintendos sole market.

    Nintendo can easily afford to take hits. They know how to be cheap enough that the hits are never insane. If they were sinking hundreds of millions of dollars into a product in the hopes of it being successful when it wasn't, that might be one thing. A decrease in sales during the period where they are generally the lowest while expected sales can continue to be fairly high for a console is another.

    Couscous on
  • TaramoorTaramoor Storyteller Registered User regular
    edited October 2010
    Couscous wrote: »
    Leitner wrote: »
    Remind me, how many losses have we seen in the Sony and Microsoft game divisions over the last 10 years?

    They (especially Microsoft) can easily afford to take the hits.

    This is Nintendos sole market.

    Nintendo can easily afford to take hits. They know how to be cheap enough that the hits are never insane. If they were sinking hundreds of millions of dollars into a product in the hopes of it being successful when it wasn't, that might be one thing. A decrease in sales during the period where they are generally the lowest while expected sales can continue to be fairly high for a console is another.

    Even the Virtual Boy didn't cause a negative quarter.

    Seriously, Nintendo is a lot of things, but they don't just blow money out the airlock the way some companies do.

    Taramoor on
  • HardtargetHardtarget There Are Four Lights VancouverRegistered User regular
    edited October 2010
    I hate articles like this

    ya sure they posted a loss but they still made a shit ton of money. it's not like they actually lost money

    edit - oh wait they actually did lose money

    well never mind!

    Hardtarget on
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  • CouscousCouscous Registered User regular
    edited October 2010
    The 3DS is expected to be a big success so the waning DS shouldn't be a huge problem. As Pachter previously pointed out, the Wii tends to do much better around the holidays. For example, their sales were insane last December in the USA. So even assuming a decent decrease in sales of the Wii, they will more than make up for a small loss. They would have to fuck up the 3DS and the Wii successor really badly to cause serious problems for themselves.
    * PlayStation 2 333.2K
    * PlayStation 3 1.36M
    * PSP 654.7K
    * Xbox 360 1.31M
    * Wii 3.81M
    * Nintendo DS 3.31M

    Couscous on
  • MKRMKR Registered User regular
    edited October 2010
    [Company] experiences suboptimal performance during historic recession, panic ensues. Cats and dogs living together to save on housing costs.

    MKR on
  • JintorJintor Registered User regular
    edited October 2010
    It seems fairly clear we're just dipping before the 3DS pumps Nintendo into the goddamn stratosphere.

    Jintor on
  • SzechuanSzechuan Registered User regular
    edited October 2010
    Jintor wrote: »
    It seems fairly clear we're just dipping before the 3DS pumps Nintendo into the goddamn stratosphere.

    Yeah, I imagine a line graph of their monthly profits is going to hit near-vertical by Spring.

    Szechuan on
  • AlgertmanAlgertman Registered User regular
    edited October 2010
    Taramoor wrote: »
    Couscous wrote: »
    Leitner wrote: »
    Remind me, how many losses have we seen in the Sony and Microsoft game divisions over the last 10 years?

    They (especially Microsoft) can easily afford to take the hits.

    This is Nintendos sole market.

    Nintendo can easily afford to take hits. They know how to be cheap enough that the hits are never insane. If they were sinking hundreds of millions of dollars into a product in the hopes of it being successful when it wasn't, that might be one thing. A decrease in sales during the period where they are generally the lowest while expected sales can continue to be fairly high for a console is another.

    Even the Virtual Boy didn't cause a negative quarter.

    Seriously, Nintendo is a lot of things, but they don't just blow money out the airlock the way some companies do.

    They just give Miyamoto a blank check and tell him to do something with it. Then they make billions of dollars. I always find it odd that the most powerful guy in the videogame industry is just some old guy in his late 50's and always has a smile on his face. The guy made a game about having a pet dog and it sold over 20 million copies.

    Algertman on
  • LeitnerLeitner Registered User regular
    edited October 2010
    Jintor wrote: »
    It seems fairly clear we're just dipping before the 3DS pumps Nintendo into the goddamn stratosphere.

    If the Wii and DS proved anything, it's that casuals care about top of the line graphics and processing capabilities, internet focus, and 3D at a luxury pricepoint.

    Leitner on
  • MKRMKR Registered User regular
    edited October 2010
    Algertman wrote: »
    Taramoor wrote: »
    Couscous wrote: »
    Leitner wrote: »
    Remind me, how many losses have we seen in the Sony and Microsoft game divisions over the last 10 years?

    They (especially Microsoft) can easily afford to take the hits.

    This is Nintendos sole market.

    Nintendo can easily afford to take hits. They know how to be cheap enough that the hits are never insane. If they were sinking hundreds of millions of dollars into a product in the hopes of it being successful when it wasn't, that might be one thing. A decrease in sales during the period where they are generally the lowest while expected sales can continue to be fairly high for a console is another.

    Even the Virtual Boy didn't cause a negative quarter.

    Seriously, Nintendo is a lot of things, but they don't just blow money out the airlock the way some companies do.

    They just give Miyamoto a blank check and tell him to do something with it. Then they make billions of dollars. I always find it odd that the most powerful guy in the videogame industry is just some old guy in his late 50's and always has a smile on his face. The guy made a game about having a pet dog and it sold over 20 million copies.

    Secret to success:
    • Find a genius
    • Give him a blank check

    The only hard part is the first one.

    MKR on
  • OptyOpty Registered User regular
    edited October 2010
    This is a paper loss anyway, when they have to calculate that crap for stockholders. They (assuming their accountants have any sort of sense) are keeping their dollars as dollars and not converting them to yen.

    Opty on
  • SeolSeol Registered User regular
    edited October 2010
    Leitner wrote: »
    Jintor wrote: »
    It seems fairly clear we're just dipping before the 3DS pumps Nintendo into the goddamn stratosphere.

    If the Wii and DS proved anything, it's that casuals care about top of the line graphics and processing capabilities, internet focus, and 3D at a luxury pricepoint.
    if the Wii proved anything, it's that original, high-concept ideas like motion control - or 3d - will attract mass market attention and open up new markets.

    oh, it also proved that processing power is important to attract serious attention from developers.

    Seol on
  • MKRMKR Registered User regular
    edited October 2010
    It proved that developers will tolerate a system lacking in specs if it has something interesting.

    Which means unless Nintendo can deliver something new with the next console, it's going to need more beef.

    MKR on
  • CouscousCouscous Registered User regular
    edited October 2010
    Seol wrote: »
    Leitner wrote: »
    Jintor wrote: »
    It seems fairly clear we're just dipping before the 3DS pumps Nintendo into the goddamn stratosphere.

    If the Wii and DS proved anything, it's that casuals care about top of the line graphics and processing capabilities, internet focus, and 3D at a luxury pricepoint.
    if the Wii proved anything, it's that original, high-concept ideas like motion control - or 3d - will attract mass market attention and open up new markets.

    oh, it also proved that processing power is important to attract serious attention from developers.

    It also proved that developers aren't necessarily bright. For example, they will complain about development costs while complaining about poor graphical abilities of a cheaper system.

    Couscous on
  • Kuribo's ShoeKuribo's Shoe Kuribo's Stocking North PoleRegistered User regular
    edited October 2010
    I think I'd rather pay expensive development costs than make a game nobody will bother to play.

    Kuribo's Shoe on
    xmassig2.gif
  • MKRMKR Registered User regular
    edited October 2010
    Are we in some alternate dimension where people aren't playing cheap to make games by the millions?

    I know it's hard for long-time game developers and people who are deep in this stuff to accept, but most people don't care how much a game costs to make or what technology is running it as long as it's fun.

    MKR on
  • AlgertmanAlgertman Registered User regular
    edited October 2010
    I think I'd rather pay expensive development costs than make a game nobody will bother to play.

    That does not guarantee people will play though.

    Algertman on
  • MKRMKR Registered User regular
    edited October 2010
    There's a reason I haven't played a "core gamer" game in almost a decade. The quality got too spotty, and the price didn't go down to make it easier to justify.

    Meanwhile, my favorite game is free, open source, and written for Linux.

    MKR on
  • AlgertmanAlgertman Registered User regular
    edited October 2010
    MKR wrote: »
    There's a reason I haven't played a "core gamer" game in almost a decade. The quality got too spotty, and the price didn't go down to make it easier to justify.

    Meanwhile, my favorite game is free, open source, and written for Linux.

    What is a core game? I would call Halo a casual game and pokemon a core game. I would call MW2 a casual game as well.

    Algertman on
  • MKRMKR Registered User regular
    edited October 2010
    Algertman wrote: »
    MKR wrote: »
    There's a reason I haven't played a "core gamer" game in almost a decade. The quality got too spotty, and the price didn't go down to make it easier to justify.

    Meanwhile, my favorite game is free, open source, and written for Linux.

    What is a core game? I would call Halo a casual game and pokemon a core game. I would call MW2 a casual game as well.

    I haven't really paid much attention since 2003, and barely in the few years before that, so I only know a few games by name, and not much else about them. The ads and a few bouts with my brother's PS3 have not inspired me to take a deeper look.

    It really doesn't help that I would need to get a new game system to properly try them.

    MKR on
  • HallowedFaithHallowedFaith Call me Cloud. Registered User regular
    edited October 2010
    They deserve to loose money until they make Pictochat work ONLINE.

    Until then, the 5 DS's that are in my house will just... continue to be used religiously because those fucking Pokemon aren't going to catch themselves.

    HallowedFaith on
    I'm making video games. DesignBy.Cloud
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