I'm posting this thread a little early, to introduce the new activity threads for the new year, and so people can get a head start on this topic.Branding, Self Promotion, And Logos
There's no set point in your art career where you need to start to consider yourself as a brand. You may not be a graphic designer, but having business cards, a clean universal web presence, and a logo to stick on stuff are nice things for self promotion. Your overall image will probably change and shift over time, but sitting down every now and then and considering your identity is fun, self-indulgent, and ultimately beneficial to you. Have a show and need business cards? Bam, you already have a stack of 300. New art social media site comes along with a customizable page? Bam, slap your logo into that shit and its already customized and professional looking.
You can choose to work on some, or all of these parts to participate in this thread:A logoA Facebook banner and profile pictureBusiness Cards and Letter HeadsA portfolio sitePromo Mailers/postcardsDemo Reels References and Advicevarious design site inspirationhttp://dribbble.com/tags/self_brandingwww.behance.nethttp://www.aiga.org/logo-warehouses-crowdsourcing-lack-of-understanding/http://www.tumblr.com/tagged/self+branding
Look at famous artists (not needing to be your favorites, but ones that are high in professionalism and polish) and see if they have an identity and branding that you like. Not all of them will have flashy websites, or have their business cards online, but they may have product design you can draw from:http://www.ovmlove.com/collections/bound/
Your self branding can be rough and primitive, or prim and proper. It can be plain white text over a Pollock inspired paint field, or intricate ink work on wood. Think about yourself as an artist, and how you want to present that to the world. I recommend posting about what you'd like to highlight about your work, and starting with a logo if you have nothing.Templates and stuffPrinting Templates for overnight printsbusiness cards
Ai: http://www.overnightprints.com/php/fdownload.php?file=en/specs/templates/businesscard.ailetter head
Ai: http://www.overnightprints.com/php/fdownload.php?file=en/specs/templates/letterhead.aiPost Card
Ai: http://www.overnightprints.com/php/fdownload.php?file=en/specs/templates/4x6_postcard.aiFacebook Banner templatehttp://thejiggymonster.deviantart.com/art/Facebook-Timeline-Banner-Template-276014457Twitter banner templatehttp://goo.gl/t8Pvq
(via this website
just saving you the "give us your email" download link")Portfolio Site templates and managershttp://carbonmade.com/http://www.weebly.com/http://wordpress.org/http://www.squarespace.com/http://cargocollective.com/
If you have any tips, links, or templates to add, please post them! Otherwise get participating.