I'm not sure on how I feel
about this but according to the article a survey carried out by IGA says we love in-game ads. Now it's obvious that the survey itself is a load of monkey spit but companies like Sony are obviously taking these things to heart.
We all knew this stuff was coming to some games but we may be seeing it in seriously large quantities, at least on PS3 games and probably 360 games too. Because of resource issues (memory limitations, storage limitations) we likely won't see this kind of stuff on the Wii (excluding advertising that has been built into the game itself).
I personally
hate in-game advertising with a passion. Certainly I accept these companies need to make money to offset the actual costs of making the game, but generally isn't that whole what the buying the game with money thing is for?
We saw this stuff coming to pc games, but with the increased storage capacity and so forth of consoles it looks like we'll probably be seeing it even more there. Think about it, it's practically a captive audience.
On the pc we can patch out or tweak the games to disable the horrendous advertising, what can we do on the consoles? Block it at the firewall/router level, then all they'd need to do is perhaps integrate it as part of say xbox live so if you block that ip address for advertising you also block out your capability to log onto live.
I see dark times ahead.
UPDATE:
Sony has confirmed it's going to start
advertising in as yet to be specified games.
PSN |
Steam
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"The power of the weirdness compels me."
An NPC in Conan saying "What ho, brave warrior! Thou shouldst quench thy thirst with the refreshing taste of Lymon! Visit yonder vendor to purchase a Sprite!" - fucking no.
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Marching through a war-torn landscape, without a single intact building, and seeing a billboard for the latest episode of some stupid tv show? That would piss me off to no end.
For me, it's all about context.
I have seen no-one at all complaining about Snake's iPod, for example. If the next Smash Brothers tells me to enjoy a refreshing Coke then I'm also not going to care.
Falcon - your second example has never happened and will never happen, and people need to stop touting it as an anti-in-game-ad thing.
@gamefacts - Totally and utterly true gaming facts on the regular!
However, there have been a lot of people complaining about the PSP and Blu-Ray references.
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Ach! Mein thiersten!
The eye-raping advertising in newer NFS titles can fuck right off.
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*This item can only be purchased once the 1.42s patch is installed.
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Really tempted to make a joke about MGS fans here, but I won't.
I haven't seen Snake's iPod, but I'm gonna guess he doesn't start monologuing about how awesome it is that he can buy music off of iTunes.
Yeah, but that's something that's been integrated into the game itself and to be honest I don't think anyone minds it. Konami wanted a way for you to changed music and listen to podcast like content in-game, they had the idea of using an ipod, Apple liked the idea and so it was born.
That kind of stuff I can accept, it's just the kind of advertising that IGA does that I object heavily to. In other words billboards of advertising crap all over in-game.
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Whelp, shes got you there!
Sometimes I Stream Games: http://www.ustream.tv/channel/italax-plays-video-games
So.. yeah.
I'd be pissed if I got home and found aliens had trashed my house, too.
Around the time that Battlefield 2142 was released I remember that a lot of people were bitching about advertising in that, but that was because people thought malware was installed on their computers and not because of the ads themselves.
For the ads themselves in that game, I have seen some and there is both good and bad:
Yes, that happened.
Then again, similar things haven't happened in huge numbers yet.
Exactly.
What's happened here is that when games started using advertising, gamers were 'hells no!' and listed when it would be acceptable, and when it wasn't. And the advertisers took that on board, and did it properly. And gamers didn't notice and carried on attacking their invisible strawman.
@gamefacts - Totally and utterly true gaming facts on the regular!
I know that it had Duracell batteries. Was there any other real products in it?
Of course, the even worse alternative is that they are passing on some of the savings to the player and we still get USD 60 games.
Platinum FC: 2880 3245 5111
Just you wait.
Never mind the fact that Otacon's laptop is a MacBook Pro and they have a shot or two where they zoom in on it. Hell, it was such a good replication that I knew it was the exact same model that I have.
Look at the post directly below yours.
If you don't have anything to contribute, could you take your trolling elsewhere?
It had Kiwi shoe polish.
Fucking shoe polish. The company would probably have NEVER advertised in a video game if it weren't for the fact that it made sense to have it as a small object that could be dug up.
Now that's how you do ads right and make them fit the theme.
Edit: MGS4's product placement seems sound too, just so long as they don't go out of their way to obsess about it.
Platinum FC: 2880 3245 5111
Oh right, those billboards for 2142, they totally equate to some guy in Conan telling me to get a Sprite.
You seen the Spore Creature Creator? That's got some wicked custom Pepsi and Mountain Dew skins, and you get an awesome bonus for shaping your creature like a corporate logo.
What I'm doing here is pointing out that people are getting themselves all hot and bothered over situations that aren't actually happening. But hey, sorry, advertising is bad, boooo, where's the pitchfork.
If anyone happens to know where I could find it cheaper, let me know.
I mean, er, ads are both good and bad.
Um, you just pointed something out that is happening. And yes, those 2142 billboards were pretty damn jarring.
If you're able to see so clearly into the future, why couldn't you see my post before I made it?
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But stupid billboards that look brand new in a war-torn battlefield (like those Battlefield screenshots on the first page)? No. Hell, you could keep the billboards even, just decay them a bit, make it look like they've been sitting there a while.
We could totally do an awesome thing here where I say 'Oh can't I?' And then you delete your post and post it again below it.
@gamefacts - Totally and utterly true gaming facts on the regular!
That's one of the few games I would say is actually worth every penny if you buy if full price.
Yes, but you're being a tit, and not of the appropriate size and firmness necessary to coerce me into reckless behaviour or motorboating.
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Because I don't agree with you?
No publisher in their right mind is going to sign a deal that compromises what makes their game what it is. The 'Mein Thirsten!' PA comic is funny because it's ridiculous hyperbole, not because it's actually plausible.
If there comes a day when you are chatting with Frodo over a pint of Guinness then I will gladly eat my own cock.
...EA products exempt. :S
@gamefacts - Totally and utterly true gaming facts on the regular!
Oh, I've played it and you're right, but I'm attempting to be a cheap bastard.
As for your other question... unless there was something in the sports games I haven't seen ads in first-party Nintendo games, no.
Shush you. That is the best bad game ever. I proudly own it.
Problem is, EA's reach is getting longer and longer. Would it break the immersion if you had to equip the Durex Ultra-Thin before Shepard boinks a blue alien, lest you catch interstellar herpes? Maybe you'll need the Numbing Agent too if you haven't got a high enough stamina score.
Can trade TF2 items or whatever else you're interested in. PM me.