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Microsoft Commercials - I AM A PC!
ArcSyn
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Registered User regular
Everyone been keeping up with the ridiculous Microsoft commercials? Microsoft.com has the full-length versions in the highest quality I could find. They really don't have much to do with Microsoft or Vista, but I find them hilarious and a breath of fresh air compared to most commercials (cough::MAC::cough).
New Commercial: "The Family"
The Shoe Circus
What do you guys this? Funny, stupid, brilliant?
I love them, I think it's so much better than what Mac is doing, even if it says nothing about Vista. Kinda like they are saying, "We're above low-blow hits in marketing" by not responding to the (old and worn out - I used to find them funny when the first few came out, now I'm just sick of them) PC vs. Mac commercials.
EDIT: After re-reading my post I sound like an MS fanboy. I am not, but I am tired of hearing the PC vs. Mac commercials. If I could have afforded one, I would buy a Mac.
I AM A PC! And I LOVE THIS COMPANY!
New Commercial: "The Family"
The Shoe Circus
What do you guys this? Funny, stupid, brilliant?
I love them, I think it's so much better than what Mac is doing, even if it says nothing about Vista. Kinda like they are saying, "We're above low-blow hits in marketing" by not responding to the (old and worn out - I used to find them funny when the first few came out, now I'm just sick of them) PC vs. Mac commercials.
EDIT: After re-reading my post I sound like an MS fanboy. I am not, but I am tired of hearing the PC vs. Mac commercials. If I could have afforded one, I would buy a Mac.
I AM A PC! And I LOVE THIS COMPANY!
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I do like how the commercials are telling a story of some kind, like a webisode or something. I wanna see where they're going with their stolen item.
Of course, I'm biased (ad major), but I think they're kinda missing the boat for a lot of consumers. At least they held off showing the Microsoft logo until the end, but any reasonable person is going to know about the Jerry Seinfeld collaboration well in advance. They know it's Microsoft's answer to Apple, but I don't know if they're making a difference.
At least they're generating buzz.
It's the shoes
See, I don't think people will know about the Seinfeld collaboration. I hear about it because I'm online all day at work and half the evening at home. But MOST people will simply be surprised to see these commercials on TV. My wife, who stays home with our kids and works evenings at the ER, didn't know anything about them until I told her about them when we saw the Shoe Circus one on TV. Though, she also didn't see the humor in it, but she doesn't like this type of humor either.
The real thing is, they are generating buzz. That's what a company wants. I've also been seeing more Mojave commercials, which are targeting the "try Vista - you might like it" crowd.
I'm sure we'll see cuts and probably 4 or so different versions of the second commercial, since it's so long.
"Ok ok, power up"
XD
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he doesn't seem to be very energized
it doesn't
i laughed out loud, mostly because of the guys delivery
he just sounded so 'remember, were not rich'
advertising works
It still didn't sell me Windows, but it made Bill Gates seem like a likable guy.
Man it'd be awesome if they did this with Gates and Jobs.
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The second one contains a pretty nasty rip on Steve Jobs - he is the old lady that's been there for 12 years.
Portraying a guy who's had cancer and who hasn't been looking so great these days as a frail, angry old lady. Stay classy, MSFT.
Or maybe you're just reading too much into that?
What in the fuck are you on? That's the most retarded thing I've ever heard.
Are you serious? A big part of the ad was a stab at Jobs, his controlling nature within Apple, and his famous "reality distortion field". The old lady who'd been there for 12 years (the same number of years since Jobs returned to Apple) ran the whole show. She was doing the laundry, she was doing the yard work, she was fixing the car. She kept up the facade of a rather dated looking home full of people who were caught up in appearances (the neighbor's car) and the pretension of useless things like Greek coins, wine mustard and leather giraffes. When the old lady croaks, the place will fall apart. They had shitty pong to play (Macs suck at gaming) while Bill Gates had the most incredible game ever for the kid.
The first ad was a rip on the Apple Store - the fact you buy your computers from a place in the mall and they don't even fit you properly. Regular people pointlessly idolize them (the family staring through the window) and you don't get much for your money "Why pay more?"
Keep in mind the entire purpose of these ads is that they're a direct response to Apple's "Mac vs. PC" campaign, it's hardly a stretch to point out the statements being made about Apple vs. MSFT in them.
Although I don't agree that the ad was overly vicious, I don't think fatty is reading too much into it, unless say, you haven't had any english classes past ninth grade
Do you honestly think that Microsoft would be undertaking a $300 million ad campaign featuring Jerry Seinfeld specifically meant to counter Apple's mac-pc commercials without having any sort of subtle anti-Apple attacks?
I think the ads are about the Windows OS and Microsoft. Not Apple.
does this mean that Seinfeld uses his macbook in the shower?
If the writers of these ads thought all of that through while coming up with these ads, kudos to them. BRILLIANT.
I definitely don't see it as that, and unlike the Mac vs. PC ads, it's not blatantly obvious or wrong.
Oh they most certainly were in the sense that the commercials were digs at macs.
Hell, look at the Giraffe. Bill Gates is accused of "stealing" something by a petty little girl who is worried that he's infringing on her space.
That is not at all like MS being accused of "stealing" features of Mac OS by Apple users.
Meanwhile there is no ramification for the father eating some mustard, even after reprimanding his kid for doing that? Hm.
There are totally layers of shitting on Apple in the commercials.
However, the connection to Steve Jobs not looking so well and having cancer and the Old Lady being close to dying is off I think. She's an old lady because she's stuck in her ways while doing completely useless things, it's not them saying "SOON STEVE JOBS WILL DIE"
Also, today's PA comic takes a pretty good swipe at the commercials:
This guy sounded like a nutjob with his first short post, but after reading the second I'm starting to think he's got a point. Is there a newsletter to subscribe to? I find the commercials to be a lot more enjoyable after reading this and I don't even really care about PC vs Mac.
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Also consider that the food is prepared with something extra that Seinfeld didn't want. And the food was the same food they already had with no change.
Bill Gates has a Firewall to protect against the monsters. That one's blatant.
The woman has $1,800 that she's not sharing with her husband for no real reason. Gee what do we know that's around $1,800. Seems like she's hoarding money.
The pool doesn't get warm even though they want it to. It lacks the basic functionality. Sure it's a pool, but it's not as good of a pool as Bill Gates has.
Bill Gates is connecting with the people rather well until there's a negative advertising campaign against him that isn't even true.
There is a hell of a lot of shitting on apple all up ins.
It's pretty clever as a marketing campaign, but it's absolutely not practical as far as combating the Mac commercials. They should probably be focusing a little harder on the Mojave experiment for the average person. Those are much more direct.
All right, people. It is not a gerbil. It is not a hamster. It is not a guinea pig. It is a death rabbit. Death. Rabbit. Say it with me, now.
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Apple deserves to be shit on for those lame Mac vs. PC ads. I'm surprised it took Microsoft this long to do something.