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In my area I participate in a LAN party group that is hosted by a local community college. The numbers of people showing up have been very lack-luster as of the past half-dozen events. Mostly this is attributed to lack of marketing on the people that actually "run" the event.
Seeing as I work as a graphic designer and sudo-marketing I have volunteered to try to market and make some materials for the next event. Below is a list of things on my list to do - what I need is any other ideas for things to do along with any places online that are free to advertise a Lan party.
Since we are hosted by the Community College we are 100% non-profit. We charge a $15 dollar registration fee that goes to door prizes (everything from N-Vidia lunch boxes to Wireless Keyboards and even one time we had an N-vidia 8800 that the college IT department's vendor supplied to us), lunch (normally pizza from a local pizza shop) and drinks (Cola, Mt. Dew, bottled Water, etc. by way of a Sam's run). People with non-badass rigs can rent a slot on in-house PCs for an extra $10 on top of the normal registration and people like me who hate to lug around their montior can rent a monitor slot for $5 on top of the registration.
So here is the list of things I'm planning on doing:
Large-scale posters on the College Campus
Slide on the college ran Public Broadcast channel
Handout cards/invitations for some of the instructors to hand out
and a smaller poster and some invitation cards going to the local comic book store