After sending out my sad resumé out everywhere, I finally got an appointment for an interview.
Now, it's not an amazing job but it's something I can actually do while still finishing school and maybe as a side job if I do get a "real" job. It's social media for an IT company
(Versatil) you can see their English isn't great, so hopefully that's something they'll like about me.
Position is:
Social Media Specialist
Main objective: Execute marketing and communication strategies via Facebook, Twitter and Youtube.
Funtions: Execute marketing and communication strategies via Facebook, Twitter and Youtube, according to the strategies defined by the community manager and general marketing strategy.
Seems simple enough. I already consider I have good knowledge on how Facebook and Youtube work, but I'm pretty new to Twitter. I already downloaded Tweetdeck and I've been messing around with it these past days with E3 stuff. What's something I should really look into about Twitter to ensure I've got a good understanding on how to effectively use it as required by the job?
Now something I was told I should really focus on is "Communication with your superiors" with this being me constantly reporting what I'm doing, and how I'm doing it. Confirm with my superiors if it's done right and what can be improved.
So, tl;dr, I need good tips on job interviews, specially if you've worked doing any social media stuff. Thanks!
Posts
Also - having benchmarks to gauge progress/success by when running a campaign.
I would try to become familiar with Facebook Page's, the web analytics "insights," and their company policies regarding contests and sweepstakes (you would be surprised by what is not allowed).
I guess when it comes to interviewing our social media people, I'm interested in seeing previous reporting examples, sound logic in their campaign setup, and a grasp of the analytics/trending behind campaigns.
But I guess it depends on the level of expertise their looking for - what you need to know and have experience with going into an interview for someone like Ogilvy is going to be different than your local real estate company that wants someone to manage their social media accounts.
There's also facebook advertising and having knowledge of best practices/how it supplements a social media campaign.
Come to think of it, during the interview you should ask some of these questions. In part because you would probably want to know before you get tied to your desk and partly because it'll come off as pro-active and - hopefully - clever:
- Are there plans to update other parts of their online presence (website, newsletters)
- How much creative freedom is there for the social media sites you'll be active on? The current site looks like shit and I'm sure you can create a more concise - and recognizable - theme to work with.
- The company is an IT company: what plans do they have for their YT channel? What kind of budgets are you going to work with? FB and Twitter are cheap: it's text and pictures. YT is moving images: to come off as professional you'll need decent cameras and other equipment along with someone who can stand in front of cameras without coming off as an extra from The Office. If you're getting blank stares you could prop some of your own ideas about oh idunno something with showing exciting bits about the office (if there are any) or tech demos of the stuff they have developed (if it's anything recent)
Really, everything from this job opening screams "company full of 40+ year old males who have become convinced that every company ever needs to be seen on all social media there are" and that you're going to be the youngest guy there desperately trying to convince a bunch of fossils that Bookfacetube-ter is not a highway to profit.
As far as the interview goes, Google for "common internet questions", go over them, and mentally prepare answers for them. "Where do you want to be in five years, what is your greatest weakness, etc." I had one interview where they asked me what my favorite animal was.
The thing about "communicating with your superiors", what do you mean when you say you were told to focus on it? Told by whom? A previous employer, a career counselor, told by this company at a previous interview?
Most of the places I've interviewed with have wanted people who can work independently, and the stuff you're talking about gives the opposite impression. I mean, if the "help wanted" ad mentioned it, then by all means emphasize it in the interview, but if it came from another source, I dunno. Communication with superiors (and peers) IS important, but to me that means something different than what you described.
When is your interview?
For tech stuff, always over-sell yourself. So you're familiar with FB - that makes you an expert. Ditto with Twitter.
Think of marketing-related stuff you've done at past jobs or in personal life. Do you use eVite to send out palns with friends, for example. Or did you ever promote an event or activity at work?
Ask questions like others have said - is it a quota-based? Will you be using targeted messaging channels (forums)? Can I be providing the tools to make great and the fixing of the site on the Internet?
Also - is this b2b or b2c?
Good luck with your job interview!
Yeah, this is something IT/engineering types have to watch.
Comparing it to a past project or study can be good - "When I completed localizing Acme's Website, we saw an increase in traffic from NA of 50%."
I already went to the interview, it had been so long since I went to one, I did stutter quite a few times ugh! I don't know how well or bad it went, I'm not too confident though, since I think the interviewer saw me as overqualified for the job. He asked how I saw myself in 5 years, and well I mentioned how I would like to work in the IT industry, using my computer and language skills. After that he was "Well, we're looking for someone to manage our facebook and twitter, it's not very related to IT..." and so on. So I got this "I don't think you'll like this job" vibe from him.
A friend of mine is a headhunter, so she recommended me for that job. Tomorrow she'll know their decision!
"In your daughter's bed," I've found, is rarely the correct answer.
so is "celebrating the 5th anniversary of you asking me that question"
OP - Hope it went well