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FrankoSometimes I really wish I had four feet so I could dance with myself to the drumbeatRegistered Userregular
A lot of people want more details about what is going on, so here is everything I know:
First of all, I love Bethesda. I assume this nonsense is partly just their lawyers being lawyers, and a result of trademark law being the way it is.
About half a year ago, our lawyers recommended us to register “Minecraft” as a trademark, so we did. I had voted against it initially, but we did it anyway. Better safe than sorry, and all that. At the same time, we also applied for “Scrolls”, the new game we’re working on. We knew of no similarly named games, and we had even googled it to make sure. I’m not even sure if you CAN trademark individual words, like “Scrolls”, but we sent in the application anyway.
(Disclosure: We’ve enforced the trademark for Minecraft once, when there was a minecraft clone on iOS, using our name. People were emailing me saying our iOS version was buggy and bad, so we asked them to change the name of their game, and they did.)
A while later, out of the blue, we got contacted by Bethesda’s lawyers. They wanted to know more about the “Scrolls” trademark we were applying for, and claimed it conflicted with their existing trademark “The Elder Scrolls”. I agree that the word “Scrolls” is part of that trademark, but as a gamer, I have never ever considered that series of (very good) role playing games to be about scrolls in any way, nor was that ever the focal point of neither their marketing nor the public image.
The implication that you could own the right to all individual words within a trademark is also a bit scary. We looked things up and realized they didn’t have much of a case, but we still took it seriously. Nothing about Scrolls is meant to in any way derive from or allude to their games. We suggested a compromise where we’d agree to never put any words in front of “Scrolls”, and instead call sequels and other things something along the lines of “Scrolls - The Banana Expansion”. I’m not sure if they ever got back to us with a reply to this.
Today, I got a 15 page letter from some Swedish lawyer firm, saying they demand us to stop using the name Scrolls, that they will sue us (and have already paid the fee to the Swedish court), and that they demand a pile of money up front before the legal process has even started.
I assume this is all some more or less automated response to us applying for the trademark. I sincerely hope Bethesda isn’t pulling a Tim Langdell.
It seems that some trademark lawyers have the temperaments of bored dogs, barking furiously at anything that comes near even if it's the lady next door pruning her roses.
It seems that some trademark lawyers have the temperaments of bored dogs, barking furiously at anything that comes near even if it's the lady next door pruning her roses.
Unlike copyright law which provides for criminal penalties as well as civil damages, trademark law in the United States is almost entirely enforced through private lawsuits. The exception is in the case of criminal counterfeiting of goods. Otherwise, the responsibility is entirely on the mark owner to file suit in either state or federal civil court in order to restrict an infringing use. Failure to "police" a mark by stopping infringing uses can result in the loss of protection.
they have to try to defend it, as dumb as it sounds. Something similar happened last year with Ford and Ferrari when the latter wanted to name a car the F150.
It seems that some trademark lawyers have the temperaments of bored dogs, barking furiously at anything that comes near even if it's the lady next door pruning her roses.
Unlike copyright law which provides for criminal penalties as well as civil damages, trademark law in the United States is almost entirely enforced through private lawsuits. The exception is in the case of criminal counterfeiting of goods. Otherwise, the responsibility is entirely on the mark owner to file suit in either state or federal civil court in order to restrict an infringing use. Failure to "police" a mark by stopping infringing uses can result in the loss of protection.
they have to try to defend it, as dumb as it sounds. Something similar happened last year with Ford and Ferrari when the latter wanted to name a car the F150.
By challenging a company over a use of a single word? Sure, I understand why they do it and how they actually can even begin to think they can.
But seriously?
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HunterChemist with a heart of AuRegistered Userregular
There exists a game called Edge. I'm having a hard time imagining that there exists no other game with "edge" in the title. This is a dumb lawsuit.
EDIT: Edge is a very new game, and neither Mirror's Edge, Cross Edge, Baja: Edge of Control, or Motorstorm: Arctic Edge, seems to have taken a swing at the title.
It seems that some trademark lawyers have the temperaments of bored dogs, barking furiously at anything that comes near even if it's the lady next door pruning her roses.
Unlike copyright law which provides for criminal penalties as well as civil damages, trademark law in the United States is almost entirely enforced through private lawsuits. The exception is in the case of criminal counterfeiting of goods. Otherwise, the responsibility is entirely on the mark owner to file suit in either state or federal civil court in order to restrict an infringing use. Failure to "police" a mark by stopping infringing uses can result in the loss of protection.
they have to try to defend it, as dumb as it sounds. Something similar happened last year with Ford and Ferrari when the latter wanted to name a car the F150.
By challenging a company over a use of a single word? Sure, I understand why they do it and how they actually can even begin to think they can.
But seriously?
The alternative is someone actually ripping them off and then pointing to the time where they didn't do anything to a similar infraction.
I seriously doubt this will actually go anywhere but due to the retarded nature of trademarking here in America they may have felt they had to
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faitsa panda eating cakeseattleRegistered Userregular
There exists a game called Edge. I'm having a hard time imagining that there exists no other game with "edge" in the title. This is a dumb lawsuit.
EDIT: Edge is a very new game, and neither Mirror's Edge, Cross Edge, Baja: Edge of Control, or Motorstorm: Arctic Edge, seems to have taken a swing at the title.
There exists a game called Edge. I'm having a hard time imagining that there exists no other game with "edge" in the title. This is a dumb lawsuit.
EDIT: Edge is a very new game, and neither Mirror's Edge, Cross Edge, Baja: Edge of Control, or Motorstorm: Arctic Edge, seems to have taken a swing at the title.
Of all the games to pick.. are you being serious here?
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Kyoka SuigetsuOdin gave his left eye for knowledge. I would give far moreRegistered Userregular
I read about this a couple days ago on Kotaku. The whole thing is absurd, but I understand that the laywers might feel like they need to at least make an attempt, even if it doesn't go anywhere.
But seriously, how could anyone be so dense as to think you can own the rights to a single word. I could understand Bethesda/Zenimax being upset if the name of the game was perhaps "The Young Scrolls" or something like that. But just plain "Scrolls" doesn't really conjure any connection in my mind with the Elder Scrolls series. Especially since a good majority of the fans don't even know that Elder Scrolls is the name of the series or a part of the title.
Being a Gamestop employee, I have people come into my store all the time asking for help finding Oblivion. I'm always like "Its in the E's for Elder Scrolls" its like they don't even realize there's more to the title. People will approach me and say "I would like to reserve the new Oblivion please." They don't ask to reserve the new Elder Scrolls. Its the new Oblivion. I just want to slap them and say, "Hey dumbass, this isn't Oblivion 2. Its Elder Scrolls 5. There have been other Elder Scrolls games before Oblivion, but you are a tool who knows nothing of the lineage of this game and only played Oblivion because your brosef lifemates told you it was a sweet game."
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http://www.pcmag.com/article2/0,2817,2391383,00.asp
I'll have to consult with the legal department, suffice to say MIGHTY HASBRO is unhappy with you.
Amazon Wishlist: http://www.amazon.com/BusterK/wishlist/3JPEKJGX9G54I/ref=cm_wl_search_bin_1
The owners of Mighty Mouse™ may not approve of your appropriation of the word Mighty.
Parker Bros is owned by Hasbro
and hasbro is owned by zenimax
Warframe: TheBaconDwarf
they have to try to defend it, as dumb as it sounds. Something similar happened last year with Ford and Ferrari when the latter wanted to name a car the F150.
By challenging a company over a use of a single word? Sure, I understand why they do it and how they actually can even begin to think they can.
But seriously?
Secret Satan 2013 Wishlist
EDIT: Edge is a very new game, and neither Mirror's Edge, Cross Edge, Baja: Edge of Control, or Motorstorm: Arctic Edge, seems to have taken a swing at the title.
The alternative is someone actually ripping them off and then pointing to the time where they didn't do anything to a similar infraction.
I seriously doubt this will actually go anywhere but due to the retarded nature of trademarking here in America they may have felt they had to
no but tim langdell sure did
http://en.wikipedia.org/wiki/Edge_(video_game)#Trademark_dispute
Of all the games to pick.. are you being serious here?
Take that, bee-yotch.
kingworkscreative.com
kingworkscreative.blogspot.com
See you in court.
Secret Satan 2013 Wishlist
Except I already trademarked the concept of writing. Thus the tables were turned twice!
kingworkscreative.com
kingworkscreative.blogspot.com
I got a similar trademark on tricks. Notify your mother.
I trademarked your mother last night
(┛◉Д◉)┛彡┻━┻
Tried pantenting yours, but the 'prior use' list was extensive.
Don't forget that almost 60% of congress has practiced law..
this is seriously one of my favorite things, every time it gets used I laugh.
Nothing but sharks out here.
kingworkscreative.com
kingworkscreative.blogspot.com
But seriously, how could anyone be so dense as to think you can own the rights to a single word. I could understand Bethesda/Zenimax being upset if the name of the game was perhaps "The Young Scrolls" or something like that. But just plain "Scrolls" doesn't really conjure any connection in my mind with the Elder Scrolls series. Especially since a good majority of the fans don't even know that Elder Scrolls is the name of the series or a part of the title.
Being a Gamestop employee, I have people come into my store all the time asking for help finding Oblivion. I'm always like "Its in the E's for Elder Scrolls" its like they don't even realize there's more to the title. People will approach me and say "I would like to reserve the new Oblivion please." They don't ask to reserve the new Elder Scrolls. Its the new Oblivion. I just want to slap them and say, "Hey dumbass, this isn't Oblivion 2. Its Elder Scrolls 5. There have been other Elder Scrolls games before Oblivion, but you are a tool who knows nothing of the lineage of this game and only played Oblivion because your brosef lifemates told you it was a sweet game."