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Another entrant in the format wars? HD VMD on the way

chasmchasm Ill-tempered TexanRegistered User regular
edited September 2007 in Games and Technology
http://news.teamxbox.com/xbox/14466/Move-Out-HD-DVD-and-Bluray-Here-Comes-HD-VMD
Just when you realized the war between Sony and Toshiba is plain stupid, comes a new, third player with an innovative solution that because of its simplicity and low price could make this -gen optical disc war much longer.

New Medium Enterprises (NME) has announced that is ready to ship its HD VMD (Versatile Multilayer Disc) player and disc into the U.S. market. Although the MSRP of the player is $199, it is expected that large stores such as Amazon and Costco could offer the new HD player as low as $150.

So, what exactly is the Versatile Multilayer Disc? Instead of using a new, shorter wavelength laser like HD DVD or Blu-ray Disc, the VMD uses the same red laser of the DVD format but puts more layers in the same size and thickness of a DVD disc.

The Versatile Multilayer Disc (VMD) is an optical storage device in the traditional DVD format, except that it can hold about 10 times the quantity of a standard DVD, or roughly 5 times the quantity of a DVD9. This is achieved quite simply through a multilayer technology that exploits the unused or wasted space, as we like to call it, within the disc itself.

This way, the VMD technology allows discs that have the same dimensions of a standard CD or DVD but with up to a maximum of 20 layers, resulting in a new format that can hold as much as 40GB per disc.

To help spread the new format, the company is launching several HD VMD players that can read the Multiple layers of Versatile Multilayer Discs as well as DVDs and VCDs. These players cost only a third of a HD DVD or Blu-ray Disc player.

These players can play true HD format with 1920 x 1080i/p resolution, up to 40 Mbps bit rate playback, DVD up-scaling (up to 1080i) support existing optical disc formats: CD, DVD (DVD 5 & DVD 9). The ML622S features an HDMI 1.3 port as well as the Ethernet port. The ML775S adds a media card reader and USB ports to connect flash drives and external hard drives.

Both players use the Sigma Designs EM8622L chip set these two players will output the native 1080p resolution from the disc rather than adding a second conversion process by breaking it down to 1080i and de-interlacing back to 1080p.

It remains to be seen if this new format will come and go before anyone notices or its low price will force Sony and Toshiba to lower the price of HD DVD and Blu-ray Disc, in particular overseas.

HD VMD is currently being adopted by content providers and distributors in more than a dozen regions worldwide, including Australia, Brazil, Central Europe, China, France, Germany, Iceland, India, Japan, Scandinavia, Middle East, Russia and the United States.

product_img_ml6225.jpgproduct_img_ml777s.jpg

This is the first I've ever heard about this.O_o

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Posts

  • LewiePLewieP Registered User regular
    edited September 2007
    HD isn't enough for me, I am waiting for RHD

    Really high definition

    LewieP on
  • devoirdevoir Registered User regular
    edited September 2007
    Wouldn't that be a laugh? Upstart comes and snatches victory from the two big dogs.

    I'm curious as to whether having 20 layers affects the longevity of the discs.

    devoir on
  • EvangirEvangir Registered User regular
    edited September 2007
    Do we know anything about the company backing this? Has it been picked up by a standard electronics company, or is this NME doing all the manufacturing/selling itself? Are they selling for profit at $199, or taking an initial loss? Have they picked up any deals with the content creators that have already signed exclusive deals with Bluray or HDDVD? All questions we need answered.

    Could this be the Phantom of the format war!?

    Evangir on
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  • xtaxta Registered User regular
    edited September 2007
    china may be coming out with "CH-DVD" to compete with hddvd and bluray

    http://www.engadgethd.com/2007/09/09/china-announces-ch-dvd-a-new-high-definition-dvd-standard/

    and who knows if there will be another, sigh

    xta on
  • brynstarbrynstar Registered User regular
    edited September 2007
    This is going to get crazy if they are able to get some partners and become a more legitimate format than they are right now.

    Mostly because I'm oddly compelled to own every format and my wallet can't take anymore.

    If I'd been born earlier, I would have been that guy with a laserdisc player.

    brynstar on
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  • Tyrant526Tyrant526 Registered User regular
    edited September 2007
    I don't know much about disc technology, but whats stopping an regular old red-laser reading dvd player from reading these new 20 layer discs? Just some firmware?

    Because, damn if this wouldn't kick-ass being implemented into the 360.

    Oh, and 20 layers sounds like there might be some issues with stopping a scratch from fucking up the data.

    Tyrant526 on
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  • claxtonclaxton ClubPA regular
    edited September 2007
    I still watch VHS tapes once a month quote this if you're down

    claxton on
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  • Lave IILave II Registered User regular
    edited September 2007
    Tyrant526 wrote: »
    I don't know much about disc technology, but whats stopping an regular old red-laser reading dvd player from reading these new 20 layer discs? Just some firmware?

    Because, damn if this wouldn't kick-ass being implemented into the 360.

    Oh, and 20 layers sounds like there might be some issues with stopping a scratch from fucking up the data.

    Presumably the toloreances on the accuracy of the laser head, would make a straight firmware upgrade impossible.

    Also, the layer change on DVDs is pretty noticeable, so 20+ in one film? Ergh. Though I'm sure there well aware of that, and have worked against it.

    But another competitor just shows how doomed these devices are for putting movies on. What they are really fighting over is which suplants burnable DVDs for Office PCs. And that will be down to price, and DRM. Sure the average user, doesn't understand DRM - but the guys running the IT departments are not going to jump throough hoops to do hard backups of important stuff.

    Lave II on
  • IhmhiIhmhi Registered User regular
    edited September 2007
    I wish the format wars were a little more literal. CEOs should fight to the death, only wielding a 50 stack of their respective discs for throwing stars. Winner takes all!

    Ihmhi on
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  • FallingmanFallingman Registered User regular
    edited September 2007
    I like the idea that a company like this would beat the big players...

    At the very least, it might blow their price protection plans out of the water. I'm still not buying anything yet.

    Fallingman on
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  • FrabbaFrabba Registered User regular
    edited September 2007
    Whoever developed this product, I'm going to go egg their house. Because the world needed another format right now.

    Frabba on
    I'm big in Internet Spaceships.
  • FallingmanFallingman Registered User regular
    edited September 2007
    Frabba wrote: »
    Whoever developed this product, I'm going to go egg their house. Because the world needed another format right now.

    Bah! I have no plans to adopt until there's a clear winner... I'm that kid on the sidelines chanting "Fight! Fight! Fight!"

    Fallingman on
    [SIGPIC][/SIGPIC]
  • devoirdevoir Registered User regular
    edited September 2007
    I wonder whether there has ever been a format war won by a format simply because it was technically superior.

    All the ones I can recall off hand have been won by the cheapest, easiest to replicate and manufacture for.

    devoir on
  • LewiePLewieP Registered User regular
    edited September 2007
    devoir wrote: »
    I wonder whether there has ever been a format war won by a format simply because it was technically superior.

    All the ones I can recall off hand have been won by the cheapest, easiest to replicate and manufacture for.

    rule of successful technology business
    quickest, cheapest, best - Pick two, and only two of these.

    LewieP on
  • edited September 2007
    This content has been removed.

  • FrabbaFrabba Registered User regular
    edited September 2007
    Fallingman wrote: »
    Frabba wrote: »
    Whoever developed this product, I'm going to go egg their house. Because the world needed another format right now.

    Bah! I have no plans to adopt until there's a clear winner... I'm that kid on the sidelines chanting "Fight! Fight! Fight!"


    I have a player for both formats, so I was sitting pretty in the "I don't give a shit who wins cause I am covered either way" camp. now my camp my be getting burnt to the ground. Where is smoky the bear when I need him.

    Only you can prevent format fires.

    Frabba on
    I'm big in Internet Spaceships.
  • InzignaInzigna Registered User regular
    edited September 2007
    Fallingman wrote: »
    Bah! I have no plans to adopt until there's a clear winner... I'm that kid on the sidelines chanting "Fight! Fight! Fight!"
    This looks extremely siggable. And funny.

    Inzigna on
    camo_sig2.png
  • AbsoluteZeroAbsoluteZero The new film by Quentin Koopantino Registered User regular
    edited September 2007
    That's just what we need. A DVD with TWENTY LAYER CHANGES. Ugh.

    AbsoluteZero on
    cs6f034fsffl.jpg
  • darleysamdarleysam On my way to UKRegistered User regular
    edited September 2007
    Lave II wrote: »
    Tyrant526 wrote: »
    I don't know much about disc technology, but whats stopping an regular old red-laser reading dvd player from reading these new 20 layer discs? Just some firmware?

    Because, damn if this wouldn't kick-ass being implemented into the 360.

    Oh, and 20 layers sounds like there might be some issues with stopping a scratch from fucking up the data.

    Presumably the toloreances on the accuracy of the laser head, would make a straight firmware upgrade impossible.

    Also, the layer change on DVDs is pretty noticeable, so 20+ in one film? Ergh. Though I'm sure there well aware of that, and have worked against it.

    But another competitor just shows how doomed these devices are for putting movies on. What they are really fighting over is which suplants burnable DVDs for Office PCs. And that will be down to price, and DRM. Sure the average user, doesn't understand DRM - but the guys running the IT departments are not going to jump throough hoops to do hard backups of important stuff.

    i did wonder with layer changes, if there's not a way to read ahead and stream the data into a buffer or something, so it can cover the layer changes without pausing. I would assume if it were possible, though, it would've been done.

    edit: 20 layer changes though.. sounds like it's been designed by Gillette

    darleysam on
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  • MalkorMalkor Registered User regular
    edited September 2007
    If I ignore it it doesn't exist.

    Malkor on
    14271f3c-c765-4e74-92b1-49d7612675f2.jpg
  • devoirdevoir Registered User regular
    edited September 2007
    devoir wrote: »
    I wonder whether there has ever been a format war won by a format simply because it was technically superior.

    All the ones I can recall off hand have been won by the cheapest, easiest to replicate and manufacture for.
    That would make them technically superior. You can do almost anything if you're willing to throw enough money at it.

    When I say technically superior, I'm talking about capacity, extendability, feature sets, etc.

    devoir on
  • DevoutlyApatheticDevoutlyApathetic Registered User regular
    edited September 2007
    devoir wrote: »
    devoir wrote: »
    I wonder whether there has ever been a format war won by a format simply because it was technically superior.

    All the ones I can recall off hand have been won by the cheapest, easiest to replicate and manufacture for.
    That would make them technically superior. You can do almost anything if you're willing to throw enough money at it.

    When I say technically superior, I'm talking about capacity, extendability, feature sets, etc.

    Then your answer is no. Any given format would be blown out of the water by what was only usable in labs at the time of it's use. The stuff in the labs is often not developed further....because it is not in anyway commercially viable.

    Completely ignoring cost in any technical comparison is ludicrous.

    If you'd like an example where enhanced quality won out over simple cost then look at Betamax. Yes, it died in the commercial market but news crews shot on betamax because while VHS was cheaper, it looked like shit.

    DevoutlyApathetic on
    Nod. Get treat. PSN: Quippish
  • devoirdevoir Registered User regular
    edited September 2007
    I think you're missing my point/I'm not being clear enough.

    - if it has significantly less space available than Bluray and HD-DVD
    - if it is significantly cheaper
    - if they can get the necessary units (both media and players) manufactured rapidly enough (one imagines you just license the tech very cheaply to all the electronics companies)

    Then that makes things look really, really tempting for the studios. So we potentially end up with significantly inferior product, restricting things like bonus content, quality of content, and rather than making a significant step forward, we've made a small one that's probably not worth the money people'll spend on new players.

    Or maybe I'm just insane.

    devoir on
  • NexusSixNexusSix Registered User regular
    edited September 2007
    Yet more new media I will ignore. Excellent.
    Ihmhi wrote: »
    I wish the format wars were a little more literal. CEOs should fight to the death, only wielding a 50 stack of their respective discs for throwing stars. Winner takes all!

    This. I am so down with this.

    NexusSix on
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  • FallingmanFallingman Registered User regular
    edited September 2007
    NexusSix wrote: »
    Yet more new media I will ignore. Excellent.
    Ihmhi wrote: »
    I wish the format wars were a little more literal. CEOs should fight to the death, only wielding a 50 stack of their respective discs for throwing stars. Winner takes all!

    This. I am so down with this.

    Laserdisks would kick arse.

    Fallingman on
    [SIGPIC][/SIGPIC]
  • AbsoluteZeroAbsoluteZero The new film by Quentin Koopantino Registered User regular
    edited September 2007
    Fallingman wrote: »
    NexusSix wrote: »
    Yet more new media I will ignore. Excellent.
    Ihmhi wrote: »
    I wish the format wars were a little more literal. CEOs should fight to the death, only wielding a 50 stack of their respective discs for throwing stars. Winner takes all!

    This. I am so down with this.

    Laserdisks would kick arse.

    I'm a fan of CED myself. Like a bigass floppy disc.

    AbsoluteZero on
    cs6f034fsffl.jpg
  • tofutofu Registered User regular
    edited September 2007
    darleysam wrote: »
    Lave II wrote: »
    Tyrant526 wrote: »
    I don't know much about disc technology, but whats stopping an regular old red-laser reading dvd player from reading these new 20 layer discs? Just some firmware?

    Because, damn if this wouldn't kick-ass being implemented into the 360.

    Oh, and 20 layers sounds like there might be some issues with stopping a scratch from fucking up the data.

    Presumably the toloreances on the accuracy of the laser head, would make a straight firmware upgrade impossible.

    Also, the layer change on DVDs is pretty noticeable, so 20+ in one film? Ergh. Though I'm sure there well aware of that, and have worked against it.

    But another competitor just shows how doomed these devices are for putting movies on. What they are really fighting over is which suplants burnable DVDs for Office PCs. And that will be down to price, and DRM. Sure the average user, doesn't understand DRM - but the guys running the IT departments are not going to jump throough hoops to do hard backups of important stuff.

    i did wonder with layer changes, if there's not a way to read ahead and stream the data into a buffer or something, so it can cover the layer changes without pausing. I would assume if it were possible, though, it would've been done.

    edit: 20 layer changes though.. sounds like it's been designed by Gillette

    I've always wondered about this. It's probably just too expensive to include that kind of functionality for one layer change.

    tofu on
  • WybornWyborn GET EQUIPPED Registered User regular
    edited September 2007
    So.

    This isn't a good thing, then? I'm quite ignorant about "layer changes" and other such voodoo. Somebody put it in stupid-speak for me?

    Wyborn on
    dN0T6ur.png
  • IhmhiIhmhi Registered User regular
    edited September 2007
    Wyborn wrote: »
    So.

    This isn't a good thing, then? I'm quite ignorant about "layer changes" and other such voodoo. Somebody put it in stupid-speak for me?

    The simplest analogy is that it would be like a music CD going to the next track. It is not exactly seamless.

    Ihmhi on
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  • WybornWyborn GET EQUIPPED Registered User regular
    edited September 2007
    Ihmhi wrote: »
    Wyborn wrote: »
    So.

    This isn't a good thing, then? I'm quite ignorant about "layer changes" and other such voodoo. Somebody put it in stupid-speak for me?

    The simplest analogy is that it would be like a music CD going to the next track. It is not exactly seamless.

    Oh my.

    I can see how that would be distracting while watching Street Fighter II: The Animated Movie.

    Which means that the format must die.

    Wyborn on
    dN0T6ur.png
  • LewiePLewieP Registered User regular
    edited September 2007
    Well I kind of think this is good. I expect this format to not acheive widespread acceptance (thus be deemed a failure) but whatever way you look at it, it's competition. It (hopefully) will lead to reduced prices for consumers accross all HD media.

    LewieP on
  • AccualtAccualt Registered User regular
    edited September 2007
    Have any US studios even signed on to distribute movies on this format?
    HD VMD is currently being adopted by content providers and distributors in more than a dozen regions worldwide, including Australia, Brazil, Central Europe, China, France, Germany, Iceland, India, Japan, Scandinavia, Middle East, Russia and the United States.

    Because that is entirely too vague. For all we know the companies that put out the public domain movies/shows/cartoons are the only US content providers who've signed onto this thing.

    Accualt on
  • InzignaInzigna Registered User regular
    edited September 2007
    A_ccualt wrote: »
    Have any US studios even signed on to distribute movies on this format?



    Because that is entirely too vague. For all we know the companies that put out the public domain movies/shows/cartoons are the only US content providers who've signed onto this thing.
    Good point there, since its not the format that wins such wars, its usually what's on them.

    Inzigna on
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  • MonstyMonsty Registered User regular
    edited September 2007
    Meh, let's go with these:

    http://en.wikipedia.org/wiki/Holographic_Versatile_Disc

    EDIT:
    However, holographic drives are projected to initially cost around US$15,000, and a single disc around US$120–180, although prices are expected to fall steadily. The market for this format is not initially the common consumer, but enterprises with very large storage needs.
    Work faster, you magnificent dolts!

    Monsty on
  • zerocountzerocount Registered User regular
    edited September 2007
    Dammit. I know for a fact that the instant I pick up an HD-DVD or Blu-Ray player (or this new 20 layer DVD) that it will be the first to officially fall into nothingness.

    I still remember talking my dad into getting a laserdisc player. Man, he's still pissed about that.

    zerocount on
  • chasmchasm Ill-tempered Texan Registered User regular
    edited September 2007
    zerocount wrote: »
    I still remember talking my dad into getting a laserdisc player. Man, he's still pissed about that.

    Depends on when you talked him into it.

    chasm on
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  • SaddlerSaddler Registered User regular
    edited September 2007
    Monsty wrote: »
    Meh, let's go with these:

    http://en.wikipedia.org/wiki/Holographic_Versatile_Disc

    EDIT:
    However, holographic drives are projected to initially cost around US$15,000, and a single disc around US$120–180, although prices are expected to fall steadily. The market for this format is not initially the common consumer, but enterprises with very large storage needs.


    enterprise.jpg

    Saddler on
  • tofutofu Registered User regular
    edited September 2007
    Wyborn wrote: »
    So.

    This isn't a good thing, then? I'm quite ignorant about "layer changes" and other such voodoo. Somebody put it in stupid-speak for me?

    You know when you're watching a DVD and around the middle there's a slight pause and the sound cuts out for a bit? That's a layer change.

    tofu on
  • zerocountzerocount Registered User regular
    edited September 2007
    chasm wrote: »
    zerocount wrote: »
    I still remember talking my dad into getting a laserdisc player. Man, he's still pissed about that.

    Depends on when you talked him into it.

    I believe it was about 5 seconds before the industry basically said, "It's over." The timing was why I won't invest at this point, convinced that I'll doom whatever technology I pick up... instantly.

    Don't get me wrong, we stil purchased movies (and, not surprisingly, a lot of them got cheaper), and enjoyed it... but my dad was super-pissed that he essentially bought something on my recommendation that instantly became obsolete.

    Guess that's what you get for listening to a dumbass kid.

    zerocount on
  • SoggybiscuitSoggybiscuit Tandem Electrostatic Accelerator Registered User regular
    edited September 2007
    My guess is that there is some sort of buffer for the layer changes. My guess is it would be something like 32-64 MB in size (40 Mb/s = 5 MB/s).

    If a major studio (or two) picked this up, BD and HD-DVD would be royally fucked.

    Soggybiscuit on
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