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Name for a Southern Restaurant (Update at end)

LardalishLardalish Registered User regular
edited August 2008 in Help / Advice Forum
Ok, so Im in culinary school as some of you may know and in one of my classes we are starting our major project. This project consists of me creating a restaurant and everything I need to run it. The class I'm in deals with only the menu though and other classes will cover the other parts. What I need is a name for it. I can't think of anything right now, so I could use some suggestions to help me brainstorm.

Some stuff about the restaurant (such that If figured out so far)

* its a southern food restaurant, good ol southern cooking. Fried chicken, slow cooked ribs, fresh veggies, all that good stuff
* I plan on it being around the Kanki / Cheesecake Factory range of expense / class (somethin where you wanna dress up nice, but not anything black tie, Im thinking the average check will be around 40-50 per person).
* I'm thinking maybe using my last name somehow might be a good idea (Humble).


Basically this is just brainstorming and since I don't have to pick a real name for a while, I have to have something for the assignment thats due on Thursday. I googled around for a bit to brainstorm and most of what I found were things like "Troy's Place" or "Judy's Place" and so on, so that didn't really help. Plus it doesn't exactly sound right for what I'm going for.

Lardalish on
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Posts

  • primedapeprimedape Registered User regular
    edited July 2008
    how 'bout "Humblebees" and a Bumblebee with a fork an knive as logo.

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  • FirstComradeStalinFirstComradeStalin Registered User regular
    edited July 2008
    You're charging $50-40 a person for southern cooking? Maybe you're missing the point. If you're trying to make it upscale you're facing a conflict. Part of the appeal of southern cooking is cheap and simple eating that you can relax with while you're eating. Dressing nice is a no-no when eating ribs.

    OK, I get it, I'm not really giving you the advice you're looking for. But I initially was thinking that Humble's would actually be a really nice name for a Southern restaurant. Vaguely religious enough to pull in those types but still casual enough to have a mom n' pop feel. Unfortunately, this is where I'm hitting the conflict. I'm assuming you want this to have an upscale name as well, right?

    FirstComradeStalin on
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  • DocDoc Registered User, ClubPA regular
    edited July 2008
    primedape wrote: »
    how 'bout "Humblebees" and a Bumblebee with a fork an knive as logo.

    That creates an association with Applebee's, which is not a good thing.

    Doc on
  • ASimPersonASimPerson Cold... and hard.Registered User regular
    edited July 2008
    As a Southerner, I would avoid a $45-$50 a person "Southern" restaurant like the plague, because as noted above it misses the point.

    You probably want something with just a name in the possessive. One of the classic soul food restaurants in Atlanta is called Carver's, for instance.

    ASimPerson on
  • Double_FacesDouble_Faces Registered User regular
    edited July 2008
    The issue here is that a southern "food" is based in the fact that it's cheap. My Grandma loved warm cornbread in buttermilk, and that ain't expensive.

    But if you could make it work, something simple might be nice. Something like:

    "Home"

    "Traditions"

    "Stick to your Ribs"

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  • LardalishLardalish Registered User regular
    edited July 2008
    You're charging $50-40 a person for southern cooking? Maybe you're missing the point. If you're trying to make it upscale you're facing a conflict. Part of the appeal of southern cooking is cheap and simple eating that you can relax with while you're eating. Dressing nice is a no-no when eating ribs.

    OK, I get it, I'm not really giving you the advice you're looking for. But I initially was thinking that Humble's would actually be a really nice name for a Southern restaurant. Vaguely religious enough to pull in those types but still casual enough to have a mom n' pop feel. Unfortunately, this is where I'm hitting the conflict. I'm assuming you want this to have an upscale name as well, right?

    Yeah, I see what you mean and I might change my aim to a more "homey" feel if I don't think it's working out. But right now I think I like the, I dunno, angle? Of me having good southern cooking, but having it have some class to it. I know I'm going to have to address the tendency of some southern to be messy, and I actually look forward to that challenge. Im thinking maybe the ribs will literally be fall off the bone and have the bones actually be garnish, or an open faced pork sandwich. I dunno, I don't need specific food ideas just yet.

    Also, 40-50 might not be a good estimate, I'm thinking 20-30 for entrees with desserts and appetizers and such making up the other 10-20. Then again I dunno if the average person gets both a dessert and an appetizer.

    Now, as for the names, Humblebee's is kinda awesome with the logo idea attached, but for the feel I'm going for if I went with that, it probably wouldn't be that cartoony, maybe just a stylized bee buzzing around the name.

    Humble's is pretty nice, I think it fits alright, its not like The Cheesecake Factory is all that fancy of a name. At least I don't think so.

    Lardalish on
  • LardalishLardalish Registered User regular
    edited July 2008
    Doc wrote: »
    primedape wrote: »
    how 'bout "Humblebees" and a Bumblebee with a fork an knive as logo.

    That creates an association with Applebee's, which is not a good thing.

    Ooh, good point.

    Lardalish on
  • see317see317 Registered User regular
    edited July 2008
    I'd suggest staying away from insect iconography when designing the logo.
    Really, it doesn't matter if I'm spending 10 dollars or 50, I don't want to be thinking about flys near my food.

    see317 on
  • LardalishLardalish Registered User regular
    edited July 2008
    I understand that southern food is generally cheap, but I don't see why it would have to be. You can do any type of food cheap and inexpensive, or pricey and classy. I mean, Red Lobster isn't exactly high class dining, but Fins (a seafood place in Raleigh, NC) is pretty up there.

    I would like to look at taking classic southern dishes and scaling them up somehow. I'm thinking about that now and while I don't have anything much to show for it yet, I think I can do it. Like maybe do a pork chop recipe but use tenderloin instead of the typical chop. Like I said, Im just brainstorming right now.

    Lardalish on
  • LardalishLardalish Registered User regular
    edited July 2008
    see317 wrote: »
    I'd suggest staying away from insect iconography when designing the logo.
    Really, it doesn't matter if I'm spending 10 dollars or 50, I don't want to be thinking about flys near my food.

    Ok, thats two good suggestions against Humblebee's, sorry primedape.

    Lardalish on
  • DalbozDalboz Resident Puppy Eater Right behind you...Registered User regular
    edited July 2008
    There's actually a southern restaurant and bar near where I live that caters to a slightly higher class (i.e., the food's not cheap, but it's not terribly expensive either; definitely not $40-$50). It's called, simply enough, "South." I don't know that you would want to actually rip off the name, but it may be a starting point.

    Dalboz on
  • LardalishLardalish Registered User regular
    edited July 2008
    Dalboz wrote: »
    There's actually a southern restaurant and bar near where I live that caters to a slightly higher class (i.e., the food's not cheap, but it's not terribly expensive either; definitely not $40-$50). It's called, simply enough, "South." I don't know that you would want to actually rip off the name, but it may be a starting point.

    Nah, this project, when its done, is supposed to be completed to the point where I could take it to the bank and get a loan. Well, assuming that I had the experience to be able to run it. So I wouldn't be able to just steal the idea.

    Lardalish on
  • FirstComradeStalinFirstComradeStalin Registered User regular
    edited July 2008
    Yeah, if you want something more "trendy" as a name it's probably better to stick with a single non-possessive word. I'm having trouble coming up with a southern-themed one right now, because so many southern words aren't really classy. Maybe that could be an angle as well? Take a southern word that isn't so classy and kind of jazz it up the way you're going with the food.

    FirstComradeStalin on
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  • see317see317 Registered User regular
    edited July 2008
    You could incorporate your forum name.
    Lardalish
    It's got lard in it, much like a lot of southern cooking (Granted, it's not very healthy. But then, few people eat southern cooking for it's health benefits).
    It even ends in "dalish" which sounds an awful lot like "Delicious".

    Failing that, maybe get a map of the region and see what small towns have names that start with H. Toss Humble in front of that and see how it looks? May be a good way to integrate the region with your name.

    see317 on
  • DocDoc Registered User, ClubPA regular
    edited July 2008
    Debutante

    It is fancy-ish and solidly southern. Plus it comes from French, which is good for a restaurant.

    Doc on
  • DalbozDalboz Resident Puppy Eater Right behind you...Registered User regular
    edited July 2008
    Lardalish wrote: »
    Dalboz wrote: »
    There's actually a southern restaurant and bar near where I live that caters to a slightly higher class (i.e., the food's not cheap, but it's not terribly expensive either; definitely not $40-$50). It's called, simply enough, "South." I don't know that you would want to actually rip off the name, but it may be a starting point.

    Nah, this project, when its done, is supposed to be completed to the point where I could take it to the bank and get a loan. Well, assuming that I had the experience to be able to run it. So I wouldn't be able to just steal the idea.

    Well, that's why I wasn't suggesting you rip it off, just consider it as place to start, then add your own take and change it.

    "Southern Pride?"

    Dalboz on
  • OhtheVogonityOhtheVogonity Registered User regular
    edited July 2008
    Hamhock?

    Magnolia?

    Seersucker's?

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  • FirstComradeStalinFirstComradeStalin Registered User regular
    edited July 2008
    I like Magnolia.

    Magnolia State = Mississippi

    FirstComradeStalin on
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  • OhtheVogonityOhtheVogonity Registered User regular
    edited July 2008
    Plus I really like magnolia trees.

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  • Donovan PuppyfuckerDonovan Puppyfucker A dagger in the dark is worth a thousand swords in the morningRegistered User regular
    edited July 2008
    What about having a specialist range of gourmet sweet pies or something for the dessert list, and calling the place "Humble Pie"?

    Donovan Puppyfucker on
  • RUNN1NGMANRUNN1NGMAN Registered User regular
    edited July 2008
    Lardalish wrote: »
    I understand that southern food is generally cheap, but I don't see why it would have to be. You can do any type of food cheap and inexpensive, or pricey and classy. I mean, Red Lobster isn't exactly high class dining, but Fins (a seafood place in Raleigh, NC) is pretty up there.

    I would like to look at taking classic southern dishes and scaling them up somehow. I'm thinking about that now and while I don't have anything much to show for it yet, I think I can do it. Like maybe do a pork chop recipe but use tenderloin instead of the typical chop. Like I said, Im just brainstorming right now.

    The issue is that the ingredients in Southern food are generally not expensive--so if you're going to charge $40-$50 a person (which is definitely high-end), you need to justify the cost. That means re-imagining Southern favorites with gourmet ingredients, or basically making the best tasting ribs anyone in the country has ever tasted. That's a pretty daunting task either way.

    RUNN1NGMAN on
  • GafotoGafoto Registered User regular
    edited July 2008
    Two southern style places near me are called The Homeplace and The Southern Oven. Could just steal one of those names.

    Gafoto on
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  • Sir CarcassSir Carcass I have been shown the end of my world Round Rock, TXRegistered User regular
    edited July 2008
    Humble's Kitchen?

    Sir Carcass on
  • CauldCauld Registered User regular
    edited July 2008
    Dixie or Dixie's

    that sounds familiar though, so it might be taken.

    Cauld on
  • ImprovoloneImprovolone Registered User regular
    edited July 2008
    Dalboz wrote: »
    Lardalish wrote: »
    Dalboz wrote: »
    There's actually a southern restaurant and bar near where I live that caters to a slightly higher class (i.e., the food's not cheap, but it's not terribly expensive either; definitely not $40-$50). It's called, simply enough, "South." I don't know that you would want to actually rip off the name, but it may be a starting point.

    Nah, this project, when its done, is supposed to be completed to the point where I could take it to the bank and get a loan. Well, assuming that I had the experience to be able to run it. So I wouldn't be able to just steal the idea.

    Well, that's why I wasn't suggesting you rip it off, just consider it as place to start, then add your own take and change it.

    "Southern Pride?"

    That is not a good idea.

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  • 1ddqd1ddqd Registered User regular
    edited July 2008
    There's a city in Texas called "Humble, TX" - however, that's probably not a good idea, considering it isn't really know for anything (Humble, TX).

    Don't forget this: the south likes meat, potatoes, corn, and lots of sweet tea. There's a restaurant named "Bob's Steak and Chop House" that does essentially what you're looking to do, but it's way more expensive.

    While it seems ludicrous for people without much money to pay that much for "southern" food, PLENTY of rich people WILL. It's a class divide, more than anything. However, if you're looking to diversify and want to do more than a steak restaurant, you'll need to come up with some REALLY good pot roast recipes, including melt-in-your-mouth sides. It can be done (see Bob's), but it's going to be more setting than substance that drives this restaurant. Oh, and quick service. The rich don't like to wait.

    1ddqd on
  • XaquinXaquin Right behind you!Registered User regular
    edited July 2008
    Call it Cherokee Rose's (state flower of georgia)

    alternatly, look in the Encyclopedia of the Blues and pick a good sounding first and last name and put them together.

    Xaquin on
  • ED!ED! Registered User regular
    edited July 2008
    The Plantation. "Home of soul food".

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  • FafnerMorellFafnerMorell Registered User regular
    edited July 2008
    There's a soul food catering place called "Slap Your Momma Good Cooking" which gets a lot of attention just from the audacity & fun-factor of the name.

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  • ravenhexravenhex Registered User regular
    edited July 2008
    Cactus flower, cactus rose, desert rose? Price wise I would try to keep it below 20 buck's per person. Spent about 15 years in TX and never heard of "southern cooking" that was that pricey.

    ravenhex on
  • Big DookieBig Dookie Smells great! Houston, TXRegistered User regular
    edited July 2008
    Maybe something like "Belle"? As in Southern Belle. But for the class factor, it can also be interpreted in the french fasion, as in "beautiful". I dunno, just a thought.

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  • Evil_ReaverEvil_Reaver Registered User regular
    edited July 2008
    Lardalish wrote: »
    I understand that southern food is generally cheap, but I don't see why it would have to be. You can do any type of food cheap and inexpensive, or pricey and classy. I mean, Red Lobster isn't exactly high class dining, but Fins (a seafood place in Raleigh, NC) is pretty up there.

    I know this isn't the advice you wanted, but there is no fried chicken on the planet that is good enough to cost $30-$40.

    Also, my vote goes to "Dirty Souf" for the name of the restaurant.

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  • Big DookieBig Dookie Smells great! Houston, TXRegistered User regular
    edited July 2008
    There are ways to class it up, but you would have make some big adjustments. You're right, you couldn't just take basic fried chicken or pot roast that your momma used to make and sell it for $30 a plate. However, you could use some techniques in terms of plating and quality ingredients and cooking methods that you would never see in any normal southern restaurant, and those kinds of things could set those dishes apart from anything you could find elsewhere. What those methods are I couldn't say, because I'm no chef, but that would be part of the challenge of the assignment.

    It's somewhat of a risk, and if not executed perfectly could bomb horribly. But if it can be pulled off, it would make for a pretty interesting and unique restaurant.

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  • AtomBombAtomBomb Registered User regular
    edited July 2008
    I really think "Humble's" is the best choice so far. Although, I don't know how humble it is to charge a party of 4 $200 for southern food. I don't think the name really needs to make sense though, it just needs to sound good.

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  • 1ddqd1ddqd Registered User regular
    edited July 2008
    Or you could play off of how ironic the name "Humble's" would be.

    1ddqd on
  • noir_bloodnoir_blood Registered User regular
    edited July 2008
    I like Humble's too, but I don't know about it fitting a fancy restaturant. Belle and Debutante are my other fave that people have listed. Dirty Soul is good too

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  • Premier kakosPremier kakos Registered User, ClubPA regular
    edited July 2008
    Change your last name to Lynch and call it "Lynch's".

    Seriously though, one possible place to look is to name your restaurant after Southern architecture styles. Gingerbread Houses and Cracker Houses are fairly iconic of southern houses. Maybe something like that. Another style of architecture you see in New Orleans is the "Painted Ladies", though they are more iconic of San Francisco than the South.

    How about "The Drawing Room"? The drawing room was the room in which a person would entertain his guests and it was quite common for Southern manses to have drawing rooms where the host would entertain his guests .

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  • EggyToastEggyToast Jersey CityRegistered User regular
    edited July 2008
    I'm surprised that you guys haven't put the cheesecake factory references to better use. I like Humble's as a starter, but think you should go whole hog and pick Humble's Pies. An emphasis on delicious desserts is why Cheesecake Factory has been successful, because lord knows their food isn't anything to write home about.

    Pies are big. And to people criticising the $40-50, he's talking about total bill at the end of the night. For many restaurants, that includes an alcohol beverage, so a $20 entree, shared $8 appetizer, $5-10 beverage, and $9 dessert is definitely in that range. That's the full course. Of course you can eat there for under $20 if you order just an entree and drink water.

    And I definitely think there's a defining line between "high quality southern food" and "soul food," not that soul food is low quality but that people expect soul food to be cheap. If you sell it as southern-style cuisine, that can mean you have tasty corn breads as your "freebie," a la many italian places that give people free bread. Good gravies, high quality sauces, and so on, can make the difference between feeling that their bill was worth it, even at the $15-$20 entree range.

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  • WezoinWezoin Registered User regular
    edited July 2008
    The thing to keep in mind, I think, is variety of prices. Most of the restaraunts around here have entrees ranging from the $10 - $15 (chicken breast, stuff like that) range to $20 - $25 range for their steaks and ribs and stuff. Which means if you wanted to eat there you could get away with a $12.50 meal + the cost of a drink if you wanted, or you could go all out and end up with a $25 meal + $10 desert + wine + $10 appetizer and spend like $45 + the cost of the wine. That way you don't completely shut out those who want to eat comparitively cheaply, but still offer higher class options for those that want them.

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  • DortmunderDortmunder Registered User regular
    edited July 2008
    Humble Pie

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