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I feel the controversy going around has a big part of this, in that it would not have sold for ONLY $70 billion and Microsoft would not have scooped it up like that. That being said, Microsoft just dropping a deal like that really does show what stunts they can pull. Just saying, I don't really think it was "on a whim".
They bought Activision Blizzard huh? Does this mean Heroes of the Storm will get good again? (probably not)
I think if they tried to buy Sony, some lawyers would sue them for having a monopoly (while conveniently ignoring the existence of Nintendo, Valve, Tencent etc)
Doesn't Microsoft own Minecraft as well? They could make all sorts of cool crossovers now, like a diablo-type game set in the world of minecraft
@MaryAmelia Honestly, Activision has been just such a garbage fire, that I'm actually happy to see it.
I don't have any illusions about Microsoft being a "good guy" or anything like that -- they're still sleezy, but it's in the corporate suit-wearing-weasel sort of way, rather than the frat club kind ABK was.
This is going to make the Game Pass absolutely massive value, when it already was one of the best subscriptions you can have.
On an individual basis? I think it's probably good (or neutral-good at least) for us as customers and gamers. As an industry, I think the worry is about having one company with such a large control over gaming and entertainment.
It's a meta-level analysis that doesn't really affect us common folk. The gaming industry has been more than capable of being trash all by itself WITHOUT being part of a megacorp.
Can someone explain why this is bad for us (individual gamers)? There's a big fuss about this but to me it's just one big company buying another...
In a very simple way: a board of directors now owns an absolute massive pile of IPs and they are going to decide which of these go in the freezer. Instead of 3 WWII shooters released at the same time with publishers trying to move as many copies as they can, one company will just look at their portfolio, appoint one IP to one studio and all the other IPs are left in the freezer. It stifles creativity.
Thankfully there is a vibrant indie scene, I hope everyone knows where to find it.
Can someone explain why this is bad for us (individual gamers)? There's a big fuss about this but to me it's just one big company buying another...
To add on to Aldo's excellent summary with an example:
Imagine Company A and Company B competing in the marketplace. There is 10 million dollars worth of market for a Big Game of a certain type. Let's say Company A and Company B each made equally compelling games and wound up splitting the money and each making 5 million dollars.
However, Company A might buy Company B, with the hopes that they could just release one game instead of two. They realize that this game might only appeal to enough people to make 8 million dollars, but that's more they were making before so that other 20% of the market can just go fuck themselves because it's a better profit than before.
(Yes, this is an incredibly simple example and ignores a lot of factors. But that's the general gist of why it might be bad for consumers when companies conglomerate and reduce competition and choices.)
+1
MichaelLCIn what furnace was thy brain?ChicagoRegistered Userregular
Actiblizz stock has been in the toilet lately, right? These IPs are valuable, it was only a matter of time before someone struck. MS, EA, Ubisoft...
Well, the silver lining is that it seems like Kotick will be gone.
I feel like there is a middle ground between indie and microsoft, and these medium sized devs/publishers would be happy to make you a ww2 game if microsoft stopped making cod for some reason, but I get what you mean
0
MichaelLCIn what furnace was thy brain?ChicagoRegistered Userregular
Do those exist anymore? Like maybe Supergiant? They're 20 people but pretty big player.
Seems like most of the middle players are either gone or part of a big studio. Some operating more independent than others for sure.
"indie" only has meaning as a word when I divide the whole industry in two sectors: megacorps and Everything Else. Obviously reality is more nuanced than this, but it kind of works as a simplification.
Can someone explain why this is bad for us (individual gamers)? There's a big fuss about this but to me it's just one big company buying another...
To add on to Aldo's excellent summary with an example:
Imagine Company A and Company B competing in the marketplace. There is 10 million dollars worth of market for a Big Game of a certain type. Let's say Company A and Company B each made equally compelling games and wound up splitting the money and each making 5 million dollars.
However, Company A might buy Company B, with the hopes that they could just release one game instead of two. They realize that this game might only appeal to enough people to make 8 million dollars, but that's more they were making before so that other 20% of the market can just go fuck themselves because it's a better profit than before.
(Yes, this is an incredibly simple example and ignores a lot of factors. But that's the general gist of why it might be bad for consumers when companies conglomerate and reduce competition and choices.)
Adam Conover gives an actual live example of the gutting of truTV:
Can someone explain why this is bad for us (individual gamers)? There's a big fuss about this but to me it's just one big company buying another...
Competition is good. Microsoft is now the third largest games publisher in the world, and owns two platforms (though Valve does most of the games sales on PC, but since Microsoft's plan is focused on Gamepass they don't really care).
It's also concerning because this is Microsoft throwing their Windows and Azure and Office money around to buy their way into a dominant position in the gaming market. XBox is not nearly profitable enough to justify buying both ZeniMax and Activision, this is part of a longer term strategy. And that bully position, and them being willing to use it, is bad news for other publishers and platform holders. It's not enough that Sony and Nintendo can produce good games in-house, they make most of their money from the publisher cut on third party games and microtransactions through their store. If Microsoft buys up all the AAA studios and those games are only available on PC and XBox, they can starve out their competitors and have a de facto monopoly.
Grendus on
+1
MichaelLCIn what furnace was thy brain?ChicagoRegistered Userregular
I don't really see that'll change all that much with the acquistion. Like I doubt CoD goes exclusive, so it'll just be like what playstation has now with early access on xbox instead of playstation which was how 360 was. Blizzard is primarily a pc dev and microsoft loves PC so that won't change. Shit this might actually be better because maybe they'll have blizzard games on steam.
I would like some money because these are artisanal nuggets of wisdom philistine.
The thing is that there's no reason for their properties to BECOME exclusive. The consoles are just landing craft, the real battles are won through game sales. Minecraft didn't become a console exclusive, why should anything else? The real money isn't in selling electronics(especially right now, jesus christ) but in exchanging a few gigabytes of data for dozens of dollars.
Hell, if they cornered enough of the publishing market, Microsoft might even stop making consoles altogether. Why bother with that when you can control Sony and Nintendo's markets from the inside?
Microsoft seeemingly likes making xbox consoles, they want it to become a media hub in every household and honestly it is for me? Like it's how I watch prime, disney+ and my blurays on top of playing games and such. In a world where not everyone uses a PC to game, you want to keep that option open for consumers.
I would like some money because these are artisanal nuggets of wisdom philistine.
Microsoft seeemingly likes making xbox consoles, they want it to become a media hub in every household and honestly it is for me? Like it's how I watch prime, disney+ and my blurays on top of playing games and such. In a world where not everyone uses a PC to game, you want to keep that option open for consumers.
I mean, consumers want to keep that option open for consumers. Microsoft's certainly not above axing projects if they don't make money, even if they're good for consumers. Remember Mixer?
Mixer was bleeding money and not making any headway. Xbox has had what 5 or 6 iterations? Like I don't see them suddenly going "fuck you no xbox" especially after buying more gaming companies. Like gamepass is the product, and the xbox is a big part of that delivery system and hoping your competitors carry your rival service on their product is a bad call.
I would like some money because these are artisanal nuggets of wisdom philistine.
Mixer was bleeding money and not making any headway. Xbox has had what 5 or 6 iterations? Like I don't see them suddenly going "fuck you no xbox" especially after buying more gaming companies. Like gamepass is the product, and the xbox is a big part of that delivery system and hoping your competitors carry your rival service on their product is a bad call.
You've just kind of proved the point. Mixer was bleeding money and eventually was shut down. This is because the thing Microsoft mainly cares about is money, not about pleasing customers who didn't like existing products. Yes, some products they're willing to allow to bleed for a while if they can make the long term case of market domination. Mixer wasn't one of those.
But Mixer also proves the point of why it sucks to go up against big companies that just keep buying up their big competition. Those companies will be able to out-compete you for plenty of reasons that don't have to do with the awesomeness of your product. They'll be able to out-advertise you and out-network you. They can get their product all kinds of places you just won't have the reach. You better run a lean company and stay inside your lane, because if you try to play in the Big Leagues they grind you to a paste. And then throw away the paste.
I don't think because microsoft killed mixer means the xbox is on the way out. Like this is seriously the same line of thought of Nintendo switching over to games only no consoles. We've seen no indication of that and in fact the opposite of that with again several generations of xbox.
I would like some money because these are artisanal nuggets of wisdom philistine.
I feel the controversy going around has a big part of this, in that it would not have sold for ONLY $70 billion and Microsoft would not have scooped it up like that. That being said, Microsoft just dropping a deal like that really does show what stunts they can pull. Just saying, I don't really think it was "on a whim".
Activision had a market cap of only $35 billion at the beginning of 2019 while the controversy only lowered the market cap to $45 billion and it had already recovered to $52 billion before the sale was announced.
I don't think the controversy has anything to do with this especially as the only reason Activision saw such a huge share price spike is because of the pandemic and it's causing of the government to flood the market with cash.
They bought Activision Blizzard huh? Does this mean Heroes of the Storm will get good again? (probably not)
I think if they tried to buy Sony, some lawyers would sue them for having a monopoly (while conveniently ignoring the existence of Nintendo, Valve, Tencent etc)
Doesn't Microsoft own Minecraft as well? They could make all sorts of cool crossovers now, like a diablo-type game set in the world of minecraft
Buying Sony would reduce global console makers from 3 to 2 which would be a much bigger deal. Tencent and Valve are basically irrelevant outside of China and a niche audience respectively.
Can someone explain why this is bad for us (individual gamers)? There's a big fuss about this but to me it's just one big company buying another...
It's going to kill Sony, I get that the gamer audience on Penny Arcade, Reddit etc don't really care about CoD games but they make up a huge amount of games sold per PlayStation console and now they will probably go Xbox exclusive.
5 of the top 20 selling PS4 games are CoD sequels and when you add Fallout 4 that's 6 of the top 20 selling PS4 games future instalments becoming Xbox exclusive.
Actiblizz stock has been in the toilet lately, right? These IPs are valuable, it was only a matter of time before someone struck. MS, EA, Ubisoft...
Well, the silver lining is that it seems like Kotick will be gone.
No it merely lost the insane over valuing caused by the flood of money into the stock market caused by the pandemic it's market cap was still over $15 billion more than it was in early 2019.
As to EA or Ubisoft buying Activision that's a laugh EA at it's highest never came close to matching Activision's lowest market cap caused by the controversy. While Ubisoft is worth less than Zenimax/Bethesda.
The Emergence will be a Tonga sized AI controlled bot that MS fully owns and operates. What happens when this celestial emissary decides that Earth is simply a launchpad for galactic dominion?
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ArmsForPeace84Your Partner In FreedomRegistered Userregular
Activision had a market cap of only $35 billion at the beginning of 2019 while the controversy only lowered the market cap to $45 billion and it had already recovered to $52 billion before the sale was announced.
While I agree with most of the rest of what you said, I think your numbers are a bit off and/or cherrypicked:
dennis on
+2
ani_game_bumOptimistic, Rule-Breaking Nice GuyThe Final World/DestinationRegistered Userregular
So does this pretty much mean we get Overwatch 2 and Diablo 4 before the deal is finalized, say by Q1 2023? Most likely those games will be the last big IP titles to go out before the acquisition.
Absolute greed is bad. Diversification of their markets is good. Minecraft got better when it wasn't java anymore. Halo got more popular. Elder scrolls and fallout haven't completely disappeared nor been destroyed. It does suck that they're getting a lot of my favorites though...
0
H3KnucklesBut we decide which is rightand which is an illusion.Registered Userregular
So does this pretty much mean we get Overwatch 2 and Diablo 4 before the deal is finalized, say by Q1 2023? Most likely those games will be the last big IP titles to go out before the acquisition.
Are they that far along on Diablo 4? Didn't they have some pretty major changes in their creative team recently?
"It's just as I've always said. We are being digested by an amoral universe."
-Tycho Brahe
0
Golden YakBurnished BovineThe sunny beaches of CanadaRegistered Userregular
Posts
I think if they tried to buy Sony, some lawyers would sue them for having a monopoly (while conveniently ignoring the existence of Nintendo, Valve, Tencent etc)
Doesn't Microsoft own Minecraft as well? They could make all sorts of cool crossovers now, like a diablo-type game set in the world of minecraft
If you're a PS or Nintendo owner only, it could mean the end of anything from ActBliz.
Also it's not great with all the terrible assault reports coming from that company. Kotek and the other awful people will benefit from this.
I don't have any illusions about Microsoft being a "good guy" or anything like that -- they're still sleezy, but it's in the corporate suit-wearing-weasel sort of way, rather than the frat club kind ABK was.
This is going to make the Game Pass absolutely massive value, when it already was one of the best subscriptions you can have.
On an individual basis? I think it's probably good (or neutral-good at least) for us as customers and gamers. As an industry, I think the worry is about having one company with such a large control over gaming and entertainment.
It's a meta-level analysis that doesn't really affect us common folk. The gaming industry has been more than capable of being trash all by itself WITHOUT being part of a megacorp.
In a very simple way: a board of directors now owns an absolute massive pile of IPs and they are going to decide which of these go in the freezer. Instead of 3 WWII shooters released at the same time with publishers trying to move as many copies as they can, one company will just look at their portfolio, appoint one IP to one studio and all the other IPs are left in the freezer. It stifles creativity.
Thankfully there is a vibrant indie scene, I hope everyone knows where to find it.
I feel like Tycho is attending a... specific type of puppet show.
To add on to Aldo's excellent summary with an example:
Imagine Company A and Company B competing in the marketplace. There is 10 million dollars worth of market for a Big Game of a certain type. Let's say Company A and Company B each made equally compelling games and wound up splitting the money and each making 5 million dollars.
However, Company A might buy Company B, with the hopes that they could just release one game instead of two. They realize that this game might only appeal to enough people to make 8 million dollars, but that's more they were making before so that other 20% of the market can just go fuck themselves because it's a better profit than before.
(Yes, this is an incredibly simple example and ignores a lot of factors. But that's the general gist of why it might be bad for consumers when companies conglomerate and reduce competition and choices.)
Only the sauciest of puppets are allowed.
Well, the silver lining is that it seems like Kotick will be gone.
Seems like most of the middle players are either gone or part of a big studio. Some operating more independent than others for sure.
Adam Conover gives an actual live example of the gutting of truTV:
Competition is good. Microsoft is now the third largest games publisher in the world, and owns two platforms (though Valve does most of the games sales on PC, but since Microsoft's plan is focused on Gamepass they don't really care).
It's also concerning because this is Microsoft throwing their Windows and Azure and Office money around to buy their way into a dominant position in the gaming market. XBox is not nearly profitable enough to justify buying both ZeniMax and Activision, this is part of a longer term strategy. And that bully position, and them being willing to use it, is bad news for other publishers and platform holders. It's not enough that Sony and Nintendo can produce good games in-house, they make most of their money from the publisher cut on third party games and microtransactions through their store. If Microsoft buys up all the AAA studios and those games are only available on PC and XBox, they can starve out their competitors and have a de facto monopoly.
pleasepaypreacher.net
Hell, if they cornered enough of the publishing market, Microsoft might even stop making consoles altogether. Why bother with that when you can control Sony and Nintendo's markets from the inside?
pleasepaypreacher.net
I mean, consumers want to keep that option open for consumers. Microsoft's certainly not above axing projects if they don't make money, even if they're good for consumers. Remember Mixer?
pleasepaypreacher.net
You've just kind of proved the point. Mixer was bleeding money and eventually was shut down. This is because the thing Microsoft mainly cares about is money, not about pleasing customers who didn't like existing products. Yes, some products they're willing to allow to bleed for a while if they can make the long term case of market domination. Mixer wasn't one of those.
But Mixer also proves the point of why it sucks to go up against big companies that just keep buying up their big competition. Those companies will be able to out-compete you for plenty of reasons that don't have to do with the awesomeness of your product. They'll be able to out-advertise you and out-network you. They can get their product all kinds of places you just won't have the reach. You better run a lean company and stay inside your lane, because if you try to play in the Big Leagues they grind you to a paste. And then throw away the paste.
pleasepaypreacher.net
Activision had a market cap of only $35 billion at the beginning of 2019 while the controversy only lowered the market cap to $45 billion and it had already recovered to $52 billion before the sale was announced.
I don't think the controversy has anything to do with this especially as the only reason Activision saw such a huge share price spike is because of the pandemic and it's causing of the government to flood the market with cash.
Buying Sony would reduce global console makers from 3 to 2 which would be a much bigger deal. Tencent and Valve are basically irrelevant outside of China and a niche audience respectively.
It's going to kill Sony, I get that the gamer audience on Penny Arcade, Reddit etc don't really care about CoD games but they make up a huge amount of games sold per PlayStation console and now they will probably go Xbox exclusive.
5 of the top 20 selling PS4 games are CoD sequels and when you add Fallout 4 that's 6 of the top 20 selling PS4 games future instalments becoming Xbox exclusive.
No it merely lost the insane over valuing caused by the flood of money into the stock market caused by the pandemic it's market cap was still over $15 billion more than it was in early 2019.
As to EA or Ubisoft buying Activision that's a laugh EA at it's highest never came close to matching Activision's lowest market cap caused by the controversy. While Ubisoft is worth less than Zenimax/Bethesda.
https://www.youtube.com/watch?v=UGo5fb9Im1E
While I agree with most of the rest of what you said, I think your numbers are a bit off and/or cherrypicked:
That already exists. It's called Minecraft Dungeons.
Are they that far along on Diablo 4? Didn't they have some pretty major changes in their creative team recently?
-Tycho Brahe
But this'll be a different one though.